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This is Climate One. I'm Greg Dalton.

Many companies are increasingly focusing on a lower carbon footprint.

No matter how hard we had tried to make the Many companies are increasingly focusing on a lower carbon footprint.

No matter how hard we had tried to make that jacket with no unnecessary harm, it had still left behind 20 pounds of carbon dioxide emissions.

Should we trust corporations to decarbonize the economy?

If you can create food and fiber with regenerative farming, then that creates healthy soils which pull carbon out of the air and store it back in the ground.

And how can the outdoor industry help make nature more safe, accessible, and welcoming for all?

You know, if you can't see yourself in those spaces, then it's hard to feel invited

or welcome in that movement. And I think the other part that we really need to address is that

there's, you know, a long history of trauma and oppression that connect the outdoors to people

of color. What's the role of corporations, particularly in the outdoor industry, in

conserving natural lands.

The outdoor clothing and gear company Patagonia is known for its commitment to sustainability

and environmental health, but its prices often make it synonymous with elite access to nature

and adventure sports. Founder Yvonne Shinar began as a scrappy rock climber intent on making climbing equipment

and high-functioning outdoor clothing.

He was a reluctant businessman.

Today, the company is one of the leading U.S. outdoor retailers with annual sales more

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