Welcome to Your Brand Amplified, the podcast where we interview marketers, publicists, and

brands to learn their stories, what makes them tick, and tips and tricks that make a difference.

I am thrilled today to welcome Jake Rosenberg to the show. Jake, thank you so much for taking some time with us.

Thanks for having me.

Absolutely.

So you graduated from University of Pennsylvania with degrees in economics and math and you've been a serial entrepreneur ever since. Can you talk a little bit about that journey?

Yeah, it's funny because you know I worked really hard in high school, got into

Penn, decided to take you know some of the harder things you can study and then I

started a software company in college so I actually never had a real job I never applied to anything

so I was thinking like why did I bust my ass so hard to like get an econ math degree you know

they're nice to help teach you how to think and logic and

things but yeah I don't even open up my old textbooks I don't even know it was in it and so

it's funny because I am a believer that you know education is really important

but like the things you actually study are not necessarily

helpful to start your own business and that you can kind of do what you want with the

university of YouTube is what I called it. So yeah in high school I started

tutoring kids that was where I got the initial cash to do everything

I started a software company that it was like social polling because Instagram had just

kind of gotten popularized and Snapchat was new so we had an app that lets you pull your friends

is an easier way to communicate and that turned into an e-commerce plugin so you could ask your friends

what to buy while shopping.

And so that's kind of where the journey began and yeah raising money at 23 was like oh it turns out that like if you just have good ideas and execute people will be on board so kind of changed my opinion of the professional structure of, you know, needing to have worked in an industry for 20 years to do something.

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