4.7 • 729 Ratings
🗓️ 30 April 2025
⏱️ 41 minutes
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0:00.0 | Does it ever feel like you're a marketing professional just speaking into the void? |
0:05.4 | Well, with LinkedIn ads, you can know you're reaching the right decision makers. |
0:09.1 | You can even target them by job title, industry, company, role, seniority, skills, company revenue, |
0:15.5 | and do I say job title yet? |
0:17.5 | Get started today and see how you can avoid the void and reach the right buyers with |
0:21.4 | LinkedIn ads. To get 100 pounds of your first campaign, go to LinkedIn.com slash lead to claim |
0:27.2 | your credit. Terms and conditions apply. Hello everybody and welcome to the Radical Candor |
0:36.0 | podcast. I'm Jason Rosoff. |
0:37.9 | I'm Amy Sandler, and today we're talking about a topic that is on everyone's mind, and for some |
0:43.2 | people, is becoming their nightmare, which is return to office policies. When do they work? |
0:49.6 | When do they do more harm than good? So let's dive in. And I wanted to bring a little bit of data |
0:56.7 | before we start talking from our own perspectives. There's a recent McKinsey piece called |
1:01.6 | How to Get Return to Office, right? And we'll put that in the show notes. And what they noted, |
1:06.9 | they did some surveys in 2023 and 2024. and the article noted that there was a significant |
1:13.5 | increase in employees working mostly in person from 35% in 2023 to 68% in 2020. |
1:24.4 | And so just against that backdrop, we've also got lots of stories. And again, we'll put some articles in the show notes. We've heard stories, you know, I'm sure you've seen in the news organizations where people are coming back to the office don't have a desk for you or a meeting room or even or even Wi-Fi. They're folks who are driving hours, and they find that there is no toilet paper in their |
1:48.2 | office. |
1:48.7 | And so just at a high level, Jason, this doesn't seem like it's super productive or profitable |
1:53.9 | for companies in terms of setting people up for success. |
1:58.5 | Here's the thing. |
1:59.1 | Like, I want to say off the top, like, I have a strong bias against forcing people to |
2:05.5 | work together in an office. |
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