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Business Wars Daily

Rent the Runway Fails to Deliver

Business Wars Daily

Wondery

News, Daily News, Business News, Business

4.6716 Ratings

🗓️ 16 October 2019

⏱️ 7 minutes

🧾️ Download transcript

Summary

Today is Wednesday, October 16, and we’re looking at Rent the Runway vs. Urban Outfitters. 


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Transcript

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0:00.0

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0:04.8

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0:08.5

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0:49.3

One, three. From Wondry, I'm David Brown, and this is Business Wars Daily on this Wednesday, October 16th.

1:09.2

So, you're going to a gala or a wedding and you're

1:12.2

counting on getting that slinky evening dress from your online fashion rental company just in time.

1:17.3

Yeah, I felt that pain. You're thrilled about saving money by renting, not purchasing a one-time

1:22.5

only dress and you'll get designer wear that you'd never afford to buy. But then the day comes. And it doesn't arrive.

1:29.7

Now what? That's the situation that faced thousands of rent the runway customers last month.

1:35.4

The country's leading fashion rental company was upgrading computer systems in its New Jersey

1:39.5

warehouse, an upgrade that was supposed to increase efficiency in customer satisfaction.

1:45.2

But that's the opposite of what happened. Instead, rent the runway missed delivery after delivery, causing hundreds

1:51.2

of partygoers to panic. In response, the company apologized. CEO Jennifer Hyman blamed

1:58.0

unexpected errors in the warehouse system upgrade and admitted that

...

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