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Latina to Latina

Remix: Fashion Entrepreneur Lilliana Vazquez: “Build Something for Yourself”

Latina to Latina

LWC Studios

Latinas, Lantiguawilliams, 519788, Aliciamenendez, Society & Culture, Latinos, Entrepreneurship, News, Hispanics, Entertainment News, Business

4.7624 Ratings

🗓️ 18 May 2026

⏱️ 26 minutes

🧾️ Download transcript

Summary

On The Today Show and while covering red carpet fashion for Access Hollywood, Lilliana Vazquez has become one of the most sought-after style experts. As a first-generation Latina growing up in Texas, she assumed she’d become “an accountant, a lawyer or a doctor.” Instead, with her blog, The Cheap Chica’s Guide to Style, as a foundation, she built a fashion brand at “the intersection of aspiration and accessibility.” With the recent launch of her online boutique, Tesoro Collective, Lilliana is parlaying her love of fashion, her knowledge of e-commerce and her media training into much more: a sense of security and independence she’s never had before. Tips for editing your closet and secrets to the perfect influencer photo paved the way for her blueprint to “build something that belongs to you.” Follow Liliana on IG @lilianavazquez and on Twitter @LillianaVazquez and @theLVguide. If you loved this episode, listen to Jillian Mercado and Cyndi Ramirez-Fulton for more on the world of style and fashion. Show your love and become a Latina to Latina Patreon supporter!

Transcript

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0:00.0

So happy to share another specially curated batch of episodes featuring some of the inspiring

0:05.2

women we've had on the show.

0:09.6

Hi, I'm Lillianna Vasquez, style expert, and founder of Tesoro Collective.com.

0:18.5

The stage is set at Radio City for this year's MTV Video Music Awards, and who knows what kind of fun we'll get into on this year's paint carpet.

0:27.0

Let's get this party started.

0:30.1

Such a TV person.

0:32.6

I love that it is raining in New York City, and you look adorable. You have on a hat, a cardigan,

0:39.9

a vintage t-shirt, a short denim skirt, white sneakers. And I am here in black stretch pants

0:46.5

and a shirt that my friend didn't want anymore and gave to me. So I think this really sums up

0:52.2

our aesthetics. I love that that is the first thing that

0:55.1

you said to me when I walked in. I think here's the thing. I've always thought this about clothes.

0:59.7

Clothes are the truest, most honest representation of a person. And it's who you are at the core.

1:05.8

And it's for me, whether it's raining or a perfect 89 degree day with no humidity, I love clothes and I love getting dressed. And that brings me joy. So I choose joy every single time I go in my closet. It's not the same for everyone. Some people choose joy through food. Some people choose joy through work or working out. But people always ask that they're like, how do you have the energy to like put together all these outfits and look cute all the time?

1:28.9

I don't think of it as looking cute.

1:30.8

It's what brings me happiness.

1:32.6

I love putting clothes together for myself or for other people.

1:35.7

I don't think I'd be around this long if I didn't.

1:38.2

What is the most fashionable moment you had growing up?

1:42.3

Growing up, I think it was my third grade class photo day.

1:48.7

And I remember this like it was yesterday.

1:51.7

I had bought a white sweater vest that had little Scotty dogs all over it.

1:56.8

By the way, in case you don't know who I am or you know nothing about me,

...

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