Relying On SEO Alone Is Dangerous. Here's What To Do Next | Ep. #1064

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 30 June 2019

⏱️ 7 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #1064, we discuss why relying on SEO alone is dangerous. Tune in to hear what you can do. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Relying On SEO Alone Is Dangerous. Here's What To Do Next [00:40] SEO is a great traffic source. [01:05] You can’t rely on it, because of algorithm updates. [02:10] If you don’t use the omni-channel approach, you could lose 50% of your traffic after three years. [03:45] Try Rev to transcribe podcasts and videos. [05:00] Nowadays, you can’t just rely on SEO for one channel. [05:12] That’s it for today! [05:20] We are going to take applications for live intensive sessions. Just got to the Marketing School site for more information and to apply. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Get ready for your daily dose of marketing strategies and tactics from
0:06.8	entrepreneurs with the guile and experience to help you find success in any
0:11.4	marketing capacity. You're listening to marketing school
0:14.5	with your instructors Neil Patel and Eric Sue.
0:19.4	All right guys before we start we got a special message from our sponsor.
0:27.0	If you want to rank higher on Google, you got to look at your page speed time.
0:31.5	The faster your website loads, the better off you are. With
0:34.4	Google's core vital update, that makes it super, super important to optimize your
0:38.5	site for low time. And one easy way to do it is use the host that Eric and I use dream
0:44.5	host so just go to dream host or Google it find it check it out and it's a
0:49.3	great way to improve your low time.
0:51.6	Welcome to another episode of Marketing School.
0:55.0	I'm Eric Sue.
0:56.0	And I'm Neil Patel.
0:57.0	And today we are going to talk about why relying on SEO alone is dangerous
1:02.0	and here's what you need to do next.
1:05.0	Yes, so you guys all know SEO is great traffic source. Yes, it costs money because you have to put in
1:11.1	labor into it, But the thing with
1:13.4	SEO is Google constantly has algorithm updates. They're harder and
1:16.5	harder. algorithm update if you lose traffic doesn't mean you're getting
1:19.5	penalized. It just means that hey they may not like some of the things that
1:26.0	websites like yours are doing,
	...

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