Reinvention Through Resilience: Karen Robinovitz's Journey from Digital Pioneer to Slime Mogul

LEAVE YOUR MARK: Freshly Brewed Career Advice with Aliza Licht

Aliza Licht

Business, Careers

5.0 • 585 Ratings

🗓️ 22 May 2024

⏱️ 39 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this episode of Leave Your Mark, I sit down with my friend Karen Robinovitz, a multi-faceted entrepreneur and visionary. Karen shares her diverse career journey, from a journalist contributing to major publications and authoring a book to pioneering the digital influencer management industry with Digital Brand Architects (DBA) and co-founding Sloomoo Institute, an interactive experience focused on joy and play through slime. Karen discusses her unique ability to foresee trends, from the rise of digital media to the influencer movement and the therapeutic role of tactile play in her personal grief recovery. The episode also explores Karen's contribution to addressing mental health, inclusion, and neurodiversity through Sloomoo. While discussing her career, Karen and I discussed the rise of antisemitism and the importance of speaking up against hatred. It's worth noting that this episode was filmed before October 7th. Karen's story is a testament to the power of resilience, healing through passion projects, and the impact of reinventing oneself and one's career.

Transcript

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0:00.0	Hi, this is Alie the Lict and this is Leave Your Mark the podcast where I brew fresh
0:05.4	career advice with some of my most inspiring and successful friends.
0:09.6	It's professional advice that you can action immediately, whether you're just starting out
0:13.8	in your career or well on your way.
0:16.4	With a massive to-do list and a large cup of coffee, I promise that you can get it all done and still
0:22.5	have time to post about it.
0:25.8	My guest today is someone who I have admired for decades.
0:32.3	Karen Rabinovitz is the co-founder and co-CEO of SLUMU Institute, an immersive experience centered around joy
0:40.1	through sensory play, and tactile compounds such as handmade, slime, scent, and sound are the keys
0:46.9	to this. Karen launched SLUMU in October of 2019 in Soho, New York, with a philanthropic mission around mental health and
0:55.4	inclusion. But Karen, you have had two other major careers. And previously, Karen co-founded
1:05.1	DBA, otherwise known as Digital Rent Architects, the first talent management agency dedicated
1:10.6	to social media
1:11.5	influencers.
1:12.6	A pioneer in the digital space for sure.
1:15.4	But before that, I know you from your time as a journalist, whether it's been
1:19.7	Women's Ware, Harper, as L, Mary Claire, the New York Times, the list goes on.
1:24.4	You've authored three books.
1:26.0	You've been a TV spokesperson on E, MTV, morning shows,
1:29.1	etc. You are truly a visionary person and welcome to leave your mark. Thank you. Thank you.
1:36.2	Thank you. And every single word you said, I'm going to echo back at you. No, I'm sorry. No, no, no.
1:42.4	We're not doing that. We're not doing that.
	...

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