Redefining the Modern Red Lip with Denise Vasi, Founder of MAED
Skin Anarchy
Ekta et al.
4.5 • 101 Ratings
🗓️ 29 December 2025
⏱️ 38 minutes
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| 0:00.0 | Hey guys, welcome back to Skum Anarchy. This is Ekta. I'm so excited about her and |
| 0:06.0 | today because we have such a special guest with us. I've been trying to get her on the podcast |
| 0:10.2 | for I think three or four years now, so I'm very excited that we're finally doing this. She is |
| 0:14.9 | the creative genius behind the brand made. She has had such a phenomenal career in the beauty |
| 0:19.5 | industry and I am just so excited to be hosting her. So without further ado, please welcome Denise Vossi. Welcome to Denise. I'm so honored to host you. That was such a sweet intro. I'm so happy to be here. I'm so glad we finally got to do this. Me too. I'm really excited and I honestly when I asked you to come on, I just want to learn more about you. I love watching you on socials and all the amazing progress you've made with just made and the brand and all the beautiful things. |
| 0:42.9 | So if you can walk us down memory lane, tell us where did your journey begin with like the beauty industry and everything, you know? |
| 0:49.7 | Absolutely, thank you. I started in beauty as a model very young. |
| 0:53.7 | I was signed by Eileen |
| 0:55.1 | Ford to Ford models. At some point, they realized I wasn't going to get runway height, |
| 0:59.6 | and they pivoted my career into beauty. I grew up on set with some of the most incredible |
| 1:05.9 | glam artists of our time. I did many beauty campaigns from Bobby Brown to Kevin O'Coyne. I was touched by |
| 1:14.1 | many legends and I learned a lot of what I know and how I formulate through those years on set. |
| 1:21.5 | Also, I grew up with a grandmother who just absolutely dies for beauty. She was an aesthetician who left that career to raise her family. I spent a lot of |
| 1:30.5 | my time in the kitchen with her either cooking dinner or doing |
| 1:34.2 | facials and running skincare routines. From there I went on to be an actress. |
| 1:39.0 | I got married. I had my first child and decided to stay home. |
| 1:42.4 | My daughter and I launched maidid.co, which was kind |
| 1:47.0 | of editorial plus blog platform. I had a byline of myself that I spoke and wrote about, wrote |
| 1:56.0 | to, and then my writers who also had their own bylines. And we spoke about everything from clean living, health and wellness, intentional living. |
| 2:05.6 | I focused on clean beauty and motherhood. |
| 2:08.6 | All that time I was growing a community on social. |
| 2:11.6 | This was before we addressed social media as a community, but I was talking to mostly women all the time, just a little |
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