Recode Decode: LeBron James's business manager, Maverick Carter

Decoder with Nilay Patel

Vox Media Podcast Network

Technology, Business

4.3 • 3.2K Ratings

🗓️ 30 May 2016

⏱️ 42 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Maverick Carter, the business manager for basketball superstar LeBron James of the Cleveland Cavaliers, talks to Recode's Kurt Wagner about how the internet has radically changed athletes' place in the media world. Athletes are no longer reliant on newspapers and TV networks to tell their stories, which means that they -- and the people they trust -- can hone and craft the narrative more than ever before. Carter also talks about what he learned working at Nike, the controversial live TV special "The Decision" and James's acting roles in "Trainwreck" and, maybe, "Space Jam 2." Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0	Today's sponsor is Casper, an online retailer of premium mattresses for a fraction of the price.
0:05.6	Get $50 toward any mattress purchased by visiting Casper.com slash Recode and using the promo code Recode.
0:11.9	Terms and conditions apply.
0:13.8	Today's show is also sponsored by SOFI, a new kind of finance company that offers student loan refinancing at low rates.
0:20.3	SOFI members save on average $19,000 and you can save even more through an employer partner program.
0:26.6	See how SOFI can help you at SOFI.com, terms and conditions apply at SOFI.com slash legal.
0:33.6	Recode radio presents Recode Decode, hosted by Cara Swisher, powered by digital media.
0:41.6	Hi, I'm Cara Swisher, executive editor of Recode.
0:44.6	You may know me as the person who Steve Baum or brought to the clippers to turn the team around,
0:48.6	but in my spare time I talk tech and you're listening to Recode Decode, a podcast about tech and media's key players,
0:54.6	big ideas and how they're changing the world we live in.
0:57.6	You can subscribe to Recode Decode at iTunes.com slash Recode Decode and while you're there, leave us a review.
1:03.6	Today in the red chair is Maverick Carter, the business manager for LeBron James, a basketball player you might have heard of.
1:09.6	The two of them grew up together in Akron, Ohio and after a couple of years in the NBA,
1:13.6	James enlisted Carter to manage the business side of being the most famous basketball star in the world.
1:19.6	Carter spoke with Recode's Kurt Wagner in Los Angeles.
1:22.6	Here's Kurt.
1:23.6	Thanks Cara.
1:24.6	I'm really excited for today's interview.
1:26.6	We're here in Los Angeles, actually in Hollywood and I'm sitting across from Maverick Carter,
1:31.6	who actually does a lot of things, actually.
1:34.6	It does a lot of stuff.
	...

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