Recode Decode: How to fix Silicon Valley's 'Brotopia'
Decoder with Nilay Patel
Vox Media Podcast Network
4.2 • 3.4K Ratings
🗓️ 5 February 2018
⏱️ 66 minutes
🧾️ Download transcript
Summary
Transcript
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| 0:00.0 | Today's show is brought to you by M Particle. |
| 0:02.7 | It's the only customer data platform |
| 0:04.8 | filled to address modern data challenges. |
| 0:07.4 | For most brands today, customer interactions |
| 0:09.6 | are spread across lots of connected devices. |
| 0:12.0 | And that makes it tough to create optimal experiences |
| 0:14.6 | and drive the right marketing outcomes. |
| 0:17.0 | That's why brands like Spotify, Venmo, and Airbnb |
| 0:20.0 | use M Particle. |
| 0:21.6 | It lets them unify customer data into a single customer view. |
| 0:25.6 | Then they can easily integrate that data into any marketing |
| 0:28.3 | or analytics platform with no additional engineering |
| 0:30.9 | time required. |
| 0:32.2 | The result is more personalized customer experiences |
| 0:35.0 | on websites and in apps, as well as more relevant ads |
| 0:37.9 | across all channels and partners. |
| 0:40.0 | Visit mparticle.com to learn about how |
| 0:42.0 | M Particle can help your business unify the customer experience |
| 0:45.5 | and accelerate growth. |
| 0:48.9 | Recode Radio presents Recode Decode, |
| 0:51.0 | coming to you from the Vox Media Podcast Network. |
| 0:54.7 | Hi, I'm Cara Swisher, Executive Editor of Recode. |
... |
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