Today's show is brought to you by M Particle.

It's the only customer data platform

built to address modern data challenges.

For most brands today, customer interactions

are spread across lots of connected devices,

and that makes it tough to create optimal experiences

and drive the right marketing outcomes.

That's why brands like Spotify, Venmo, and Airbnb

use M Particle.

It lets them unify customer data into a single customer view.

Then they can easily integrate that data

into any marketing or analytics platform

with no additional engineering time required.

The result is more personalized customer experiences

on websites and in apps, as well as more relevant ads

across all channels and partners.

Visit mparticle.com to learn about how

M Particle can help your business

unify the customer experience and accelerate growth.

Hey, this is Peter Kafka.

I'm the host of Recode Media.

And in February, Cara Swishinar

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