4.3 • 3.2K Ratings
🗓️ 13 December 2017
⏱️ 65 minutes
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0:00.0 | Today's show is brought to you by M Particle. |
0:03.5 | It's the only customer data platform built to address modern data challenges. |
0:08.0 | For most brands today, customer interactions are spread across a lot of connected devices, |
0:12.5 | and that makes it tough to create optimal experiences and drive the right marketing outcomes. |
0:17.5 | That's why brands like Spotify, Venmo, and Airbnb use M Particle. |
0:21.5 | It lets them unify customer data into a single customer view. |
0:25.0 | Then they can easily integrate that data into any marketer or analytics platform |
0:29.5 | with no additional engineering time required. |
0:32.5 | The result is more personalized customer experiences on websites and in apps, |
0:36.5 | as well as more relevant ads across all channels and partners. |
0:40.5 | Visit mparticle.com to learn how M Particle can help your business |
0:43.5 | unify the customer experience and accelerate growth. |
0:48.5 | Recode Radio presents Recode Decode coming to you from the Vox Media Podcast Network. |
0:54.5 | Hi, I'm Cara Swisher, Executive Editor of Recode. |
0:57.5 | You may know me as the only person who still says, |
1:00.5 | Mary Graponakis, that in my spare time, I talk tech, |
1:03.5 | and you're listening to Recode Decode, a podcast about tech and media's key players, |
1:07.5 | big ideas and how they're changing the world we live in. |
1:09.5 | You can find more episodes of Recode Decode on Apple Podcasts, |
1:12.5 | Spotify, Google Play Music, or wherever you listen to your podcasts, |
1:15.5 | or just visit recode.net, slash podcasts for more. |
1:19.5 | Today, I'm in San Francisco with Casey Newton, |
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