5 • 653 Ratings
🗓️ 1 October 2025
⏱️ 62 minutes
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Summary
In this episode of Real Talk Real Estate, host David Greene and guest Greg Schwartz discuss the intricacies of building a successful real estate business. They explore the importance of team structure, the value of lease listings, and the necessity of maintaining strong client relationships. The conversation delves into the balance between sales and property management, the significance of effective presentations, and the need for consistency in lead generation. Additionally, they touch on the role of AI in real estate marketing and the unique dynamics of the College Station market. Throughout the discussion, they emphasize the importance of mindset and understanding client expectations to achieve success in the real estate industry.
Chapters
00:00 Building a Real Estate Business
11:20 Team Structure and Roles
23:00 Navigating the Market Challenges
34:27 Client Relationships and Presentations
46:13 Finding and Educating Clients
44:50 The Importance of Consistency in Real Estate
49:08 Mindset: The Key to Real Estate Success
55:51 Motivating Sellers to Take Action
58:25 Identifying and Overcoming Bottlenecks
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| 0:00.0 | What's going on, everyone. Welcome to Real Talk Real Estate. This is Real Talk Realtor. |
| 0:04.3 | I'm your host, David Green, and I'm joined today by Greg Schwartz, a real estate agent, who is also a fan of the show and a real estate investor. |
| 0:12.5 | And we're going to be talking about how to build a business working with real estate investors and maybe a little bit about how to build a team. Greg, thanks for being here. |
| 0:22.4 | Thanks for having me. I appreciate it. That is my pleasure. All right. Let's get started at a high level, just hearing |
| 0:26.7 | about your business. Tell me where you're selling houses and how many houses you're selling a year. |
| 0:31.4 | Yeah. So we are in Bryan and College Station, home of Texas A&M. If you look on a map, everybody knows Austin, Houston, |
| 0:38.5 | and Dallas, right in the center of that, we got our little town of Brian and College Station, |
| 0:43.1 | aka Aguiland. I moved here back in early 2020, started my investing portfolio here in town |
| 0:49.8 | and as an agent. So I've been an agent for about five and a half years. Currently, we've got a small team |
| 0:56.2 | and we're on pace to sell 25 to 30 houses this year. |
| 1:00.1 | On top of that, another 10 or 12 lease listings, |
| 1:06.0 | so not transactions, but specifically helping out investors. |
| 1:08.7 | So that's another big part of our business. |
| 1:15.0 | Okay. That's perfect. It gives us some background here. When you say you have a small team, |
| 1:21.9 | tell me like who makes up this team and how are you organized? Yeah. So I was a part-time solo agent for a long time. And I'm, as a Keller Williams agent, you know, the MRIA, right, |
| 1:26.9 | the MRI model and all that. So we started off with a TC, hired a TC that I worked for or worked with when I was on a team. So when I first started, I joined a team. She was an employee there, hired her. We've got her as a 1099. And then my wife and I now work together. My wife's not licensed. She's the |
| 1:45.5 | admin. She's behind the scenes. She does the quick books and all the good stuff, make sure we pass |
| 1:50.6 | compliance. And then we just hired a licensed agent. He's actually a salary to agent in kind of |
| 1:57.8 | an apprentice role. And his job is those lease listings. So he's taking those off our plate because it's a low dollar kind of deal, but it is a big value add to our clients. All right. So we got you sort of handling sales, lead gen. I'm going to call that front end. We got your wife in a support role keeping you up there, knocking down what gets set up. |
| 2:17.8 | So she's doing bookkeeping. |
| 2:19.0 | She's making sure that your license are renewed. |
| 2:21.5 | I'm assuming she probably does a little bit of scheduling for you, coordination, |
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