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This episode is sponsored by Shopify.

When we started the B1 podcast, it felt like someone had dumped a Formula One pit garage on our laps and said,

Right, make it run.

We were suddenly logo designers, merch managers, content schedulers, accountants,

and somehow still expected to emotionally process Ferrari missing the podium again.

And that's why having Shopify was, and still is,

such a game changer for us. Shopify is the commerce platform behind millions of businesses around

the world, including 10% of all e-commerce in the US. From household names like Jim Shark to

independents like ours at P1, Shopify makes it simple

to start and grow. You don't need to be a web designer. They've got hundreds of templates

to make your online store look slick and professional. Need help writing product descriptions?

...