Hey listeners, it's Katie Clark Gray, one of the senior writers on Masters of Scale.

One of my favorite parts of working on this show is discovering unconventional theories

of what it takes to scale.

And as we've seen in your reviews, this element of surprise is one of your favorite aspects

of the show too.

So with that in mind, I want to recommend a new podcast that I think you'll love.

It's called Rethinking and is hosted by our friend, Adam Grant.

You might know Adam from his work in organizational psychology, or you might recognize his name

as a previous Masters of Scale guest.

He has an incredible mind.

And in his new podcast, Rethinking, he interviews some of his favorite thinkers in the world,

like Mark Cuban, Celeste Eng, Reese Witherspoon, and Alex Arnold, about the assumptions that

they're challenging and the mindsets that have made them successful.

It's worth checking out.

So search for rethinking in your podcast player and give it a listen.

Now, on to the show.

There's always going to be noise.

I like to call it noise.

Kind of distractions from what's important and what we know our ultimate goal is make

short-term goals, intermediate goals, and long-term goals.

To get us to where we want to go is going to be more of a long-term goal.

And my optimistic to think that we could do it in the intermediate, yes, and my hell

...