Rapid Response: Slutty Vegan wants to be the next Shake Shack, with founder Pinky Cole

Masters of Scale

WaitWhat

Entrepreneurship, Business, Management, Reid Hoffman, Mindset, Diversity & Inclusion, Jeff Berman, Bob Safian, Startups

4.6 • 4.4K Ratings

🗓️ 25 June 2024

⏱️ 29 minutes

🔗️ Recording | iTunes | RSS

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Summary

While many plant-based food brands have struggled recently, Pinky Cole’s fast food chain Slutty Vegan keeps growing, with new restaurants across the U.S. Pinky sits down with Rapid Response host Bob Safian to explain how she’s scaling the brand despite lawsuits, social media attacks and a flurry of vegan restaurant competitor closures. Pinky also shares the story behind her recent keynote at Savannah State University, where she gifted the HBCU grads almost $9 million in entrepreneurial tools and training.

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Transcript

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0:00.0	Hi, it's Bob Safian. You've been hearing me as the host of rapid response in this feed for a few years now.
0:07.0	Well, I'm excited to share that rapid response has expanded into its own feed.
0:12.0	We're releasing shows twice a week,
0:14.3	focusing on the urgent issues
0:16.1	that business leaders are dealing with in real time.
0:19.9	While some rapid response episodes appear
0:22.4	on Masters of Scale,
0:23.6	many of our best are only available every week
0:26.5	in the rapid response feed.
0:28.5	To make sure you catch it all,
0:30.3	search for rapid response,
0:32.1	wherever you get your podcasts and subscribe.
0:35.0	See you on the other side.
0:37.0	The vegan space is very hard.
0:47.0	All of the vegan restaurants around us are closing. So can you imagine being at war and everybody else is dropping?
0:53.0	This is dropping. It's just you and the sea all by yourself and you're like,
0:57.0	what, am my next?
0:58.0	I feel like this is therapy and I like it. That's Pinky Cole, founder of the vegan fast food chain,
1:04.0	sluty Vee. That's Pinky Cole, founder of the vegan fast food chain
1:14.2	Sluddy Vegan.
1:15.7	She's also the author of the books, I hope you fail and eat plants,
1:19.6	bitch.
	...

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