Hi listeners, it's Reed. If you've ever felt stuck, if you can't get out of a rut or

over a hurdle, well, you're in good company. Every entrepreneur I've spoken to on Master's

scale has faced that moment at some point in their career. And so have most of the world's

greatest artists and creators. In fact, anyone who has ever tried to bring a bold, new

vision of life can probably relate. That's why I want to recommend another podcast that

will help you break out of the mold and cultivate a creative mindset. It's called Spark and Fire,

and it's produced by the same award-winning team that's behind Master's scale. Spark and Fire

is designed to fuel your creativity and innovation with epic stories and memorable takeaways from

creators at the top of their game. So take a quick moment right now to search for Spark and Fire

in your podcast player and follow the show. I've gotten a sneak peek in the some of their

upcoming episodes and trust me, you won't want to miss what's in store. Let's be frank.

The global response to the pandemic wasn't exactly stellar.

Now we're going to have this food security crisis and Ukraine. There is a lot of our system,

a lot of our international institutions that were not built to respond to the kinds of crises

we're seeing. Add climate change on top of that. So the opportunity here is to ask ourselves

is this not the moment to modernize and reboot some of these international institutions that we have?

Because we're going to see a lot more of these transnational threats, right? These crises that

sweep over the whole world and waves. Collectively we're not going to get there if we do a whole lot

of really good ones. My framework is how do we think about scale? Companies that do logistics?

If they can collaborate across a sector and provide logistical support, that's a game changing.

Are we going to join forces? Are we going to retool the systems we have? This is not an impossible task.

What's at stake for us is making sure that the world makes the right decision.

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