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Masters of Scale

Rapid Response: Crisis lessons from inside the ER, with Dr. Bon Ku

Masters of Scale

WaitWhat

Entrepreneurship, Business, Management, Reid Hoffman, Mindset, Diversity & Inclusion, Jeff Berman, Bob Safian, Startups

4.64.4K Ratings

🗓️ 7 May 2020

⏱️ 35 minutes

🧾️ Download transcript

Summary

In the Covid-19 storm, treating hospital patients requires constant iteration, creative information-sharing, and worst-case-scenario planning. Dr. Bon Ku, an ER physician and director of the Health Design Lab at Jefferson University in Philadelphia, takes us inside the practice and mindset required to perform under extraordinary pressure. He offers on-the-ground business insights we can all learn from, as he looks toward the future and reflects on a possible second wave of infections and the faulty incentives in the medical system. Interviewed by editor Bob Safian.

Read a transcript of this episode: https://mastersofscale.com/rapidresponse/

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Transcript

Click on a timestamp to play from that location

0:00.0

When this first started, it was very dramatic.

0:03.6

The emergency room literally changed overnight.

0:08.2

I wish more people can see what is going on in hospitals.

0:13.6

I don't think we're seeing the images that we really need to see in those stories.

0:19.2

I cannot stress enough to people that thousands of deaths that we're seeing now are preventable.

0:26.5

I've seen a lot of creativity and hustle going on in my hospital and hospitals across the country.

0:35.5

We have this opportunity to fundamentally redesign our healthcare system and

0:43.5

we are never going to go back to the old normal.

0:48.8

That's Dr. Boncou, an emergency room doctor in Philadelphia. He's been on the front lines

0:54.5

in fighting COVID-19, trying to manage healthcare for a flood of patients.

1:00.0

It's required constant iteration from sourcing treatment options via Twitter to 3D printing test swabs.

1:07.8

This is Bob Safian, host of Masters of Scale Rapid Response.

1:12.2

Boncou's experience is emblematic of the resourcefulness, risk, and hope of medical first responders

1:18.9

in the pandemic. He says he's pretty sure that he'll get COVID-19 at some point,

1:24.4

and he worries about infecting his family. He also worries about faulty incentives in the medical

1:29.9

system and offers on-the-ground business lessons for all of us to take away from the crisis.

1:48.9

Hey listeners, it's Tucker LaGurseki, a staff writer on Masters of Scale.

1:53.0

If you felt stuck while growing your business, maybe you've considered getting a leadership coach.

1:57.6

So, we want to share with you a free, convenient resource to help guide you.

2:01.9

Harvard Business Reviews podcast coaching real leaders.

2:05.3

Each episode takes you behind the closed doors of real-life relationship coaching sessions with

2:09.9

CEO, advisor, Mario Wilkins. Listen in as anonymous guests work through their hardest career

...

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