J.E.L.L.

All!

The Jell-O program starring Jack Benny with Mary Livingston and Phil Harrison is orchestra.

The orchestra opens a program with hooray for Hollywood from Hollywood Hotel.

All times there are some one thing that seems to have extra pleasant associations for us.

It may be a place, it may be a song, it may be a word.

For instance, the letter we received just the other day says,

the word Jell-O will always mean something special to me,

because it's almost the one dessert I can remember having as a youngster.

I remember the picture of the Jell-O girl on the box.

I remember Jell-O's bright party colors.

I feel as if I'd grown up with Jell-O, and it's a friend I'll never forget.

But we hope a lot of you feel that way about Jell-O.

It has been America's favorite dessert for over 40 years,

and the only changes in Jell-O have been to make it even better.

Jell-O has a deeper, richer, more satisfying fruit taste than ever before,

and Jell-O sets more quickly now.

It's quicker and easier to prepare.

But remember, there is only one Jell-O.

There's always been only one Jell-O,

so don't accept any substitutes for the real thing.

Look for the big red letters on the box that always spelled Jell-O.

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