Quick Tip: Lead Costs High? Focus On This...
The Art of Online Business
Kwadwo [QUĀY.jo] Sampany-Kessie
4.8 • 828 Ratings
🗓️ 9 July 2021
⏱️ 11 minutes
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| 0:00.0 | Welcome to the Art of Online Business Podcast. My name is Rick Mulready, and I'm an online |
| 0:10.1 | business coach, Facebook and Instagram ads expert, lifestyle entrepreneur, and I'm a total |
| 0:16.8 | coffee snob as well. Each week, you're going to learn actionable strategies, mindsets, and tips that take the |
| 0:23.2 | guest work out of growing and scaling a profitable online business so that you can |
| 0:28.5 | truly become an entrepreneur with impact. |
| 0:32.1 | This podcast is your secret weapon for fast-tracking the growth of your online business. Let's do this. |
| 0:40.9 | When I get on the microphone here, I don't know why, but, well, I do know why, but I always |
| 0:47.1 | want to belt out, like, let it go from Frozen because Frozen is on like 24-7s, the music from |
| 0:54.1 | Frozen. It's on 24-7s, the music from Frozen. |
| 0:54.6 | It's on 24-7 here in the house. |
| 0:56.8 | And I step up to the microphone here to record, and it's like, let it go. |
| 1:01.3 | What's up, my friend? |
| 1:02.6 | Weird intro here. |
| 1:04.1 | Thanks so much for tuning in today. |
| 1:05.5 | As always, I super appreciate you. |
| 1:07.3 | And I hope all is going well, whatever you're up to right now. |
| 1:10.7 | Now, on this quick |
| 1:11.4 | tip episode, I want to talk to you about if you are seeing higher than normal lead costs |
| 1:18.4 | from your Facebook and Instagram ads, then I want to give you an alternative thing to |
| 1:23.4 | focus on. Okay. Now, if you are seeing higher lead costs right now than you're used to, |
| 1:29.4 | you are so not alone, right? So many people are experiencing that higher lead costs, |
| 1:34.8 | higher CPMs. And there's a variety of reasons for that, right? Obviously, iOS, you know, |
... |
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