Welcome to It's a Good Life with Brian Bafini, founder of America's largest business coaching company.

Here's a short classic cut from one of our all-time favorite episodes.

Well, top of the morning to you and aloha from the Big Island.

Today we're going to talk about the slow burn of success, how to cultivate patience. Now, I think it's somewhat ironic and

anybody who would know me that I would be speaking on the subject of patience. Not so long ago,

I spoke on the subject of perseverance. Now, that's more my

style. That's really aligned with my personality. That's aligned with my history. Patience is something

I've struggled with my whole life. Since I was a little kid, my mother, you say, Brian, please count to 10.

In the real strengths profile, I would show up as a person who's rapid,

rapid, want to do things now. I think quickly. I talk quickly. I move quickly. And I can become frustrated

when that pace is not the same for everyone else. In fact, it's rarely anyone else's pace. Patience has not been

a natural gift for me. But just like everything in life, that area of weakness can become actually

a super area of strength if you're willing to work on it, if you're willing to grow. I believe that any

improvement in this area will bring tremendous dividends to your whole life. And so that's what I'm

going to do. And so we call it the slow burn of success because ultimately as you cultivate this

patience and even the word cultivate is a methodical type word,

it will change you, it will change your approach to business and life, and ultimately produce

a much greater, more vivid good life for you. Patience is defined as the ability to accept delay,

suffering, or annoyance without complaining. So the ability to accept delay, suffering, or annoyance without complaining.

So the ability to accept delay, not my favorite thing.

Suffering, I'll grind it through, annoyance without complaining.

None of those things are natural for me.

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