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At Barron's

Qualcomm CEO Shares the Company's Disruption Strategy

At Barron's

At Barron's

Business

4.717 Ratings

🗓️ 17 July 2025

⏱️ 24 minutes

🧾️ Download transcript

Summary

Under CEO Cristiano Amon, semiconductor company Qualcomm is bringing its technology to multiple industries. This conversation was recorded on May 28, 2025. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

Race the rudder, raise the sails, raise the sales!

0:05.0

Captain, an unidentified ship approaching. Over.

0:07.0

Roger that. Wait, is that an enterprise sales solution?

0:13.0

Reach sales professionals, not professional sailors.

0:17.0

With LinkedIn ads, you can target the right people by industry, job title, and more.

0:21.4

To get £100 off your first campaign, go to LinkedIn.com slash lead to claim your credit.

0:26.6

That's LinkedIn.com slash lead. Terms and conditions apply.

0:34.7

Hello, everyone, and welcome to Ad Barons. I'm'm Andy Surwer and welcome to our guest, Cristiano

0:39.8

Amman, CEO of Qualcomm. Cristiano, nice to see you. Nice to see you too. I want to ask you

0:45.8

about the business model of Qualcomm because it's a little complicated maybe. Tell us about

0:51.1

how the model works. Simple. It's actually not complicated.

0:55.0

Okay.

0:56.0

I knew you were going to say that.

0:57.0

Quakom has a licensing business model, and I think that's the old business of Qualcomm.

1:03.0

It's a great business.

1:05.0

It will continue to be a great business, but that's relatively simple.

1:09.0

I think it's when Qualcomm came up with the technologies,

1:12.6

they were the foundation for 3G, 4G, 5G, soon 6G, we decided to openly license so everybody

1:20.6

can build it versus we being on building the technology, and then people pay royalty, which is licensed on fair, reasonable, non-discriminatory

1:31.7

way to the wholesale price of the phone. Now, that was the main business of Qualcomm several

1:37.1

years ago, but now it's the legacy business of Qualcomm. It's a great business, but most

1:43.4

of the growth of the company and the large-scale business of Qualcomm. It's a great business, but most of the growth of the company

...

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