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Business Daily

Qatar’s World Cup tourism gamble

Business Daily

BBC

Business

4.4816 Ratings

🗓️ 1 November 2022

⏱️ 18 minutes

🧾️ Download transcript

Summary

Will a boost in visitors for the Qatar World Cup lead to more visitors in the long run?

Qatar has spent over $220bn on preparations for the football World Cup, and there are hopes the tournament will draw visitors for years to come.

We take a tour of Doha, looking at the dow boats and some of the common tourist sites that fans will experience, and hear from Berthold Trenkel, COO of Visit Qatar.

We also hear from economists who think the strategy of hosting a “mega-event” such as this can be a gamble.

Plus Oman Air, which is going to be putting on dozens of extra flights so that fans can commute in for matches, tell us how that matches up with a ‘climate friendly’ World Cup.

Producer/presenter: Hannah Bewley

(Image: Dow boats in Doha. Credit: Getty)

Transcript

Click on a timestamp to play from that location

0:00.0

Headlines have been generated ever since Qatar was awarded the FIFA World Cup in 2010.

0:09.0

It wasn't just as it was the first Middle Eastern country to host the tournament, one whose national team had never qualified before, and where summer temperatures averaged 35 degrees Celsius, there were allegations of corruption and since then reports have

0:22.0

emerged of migrant workers on construction projects being badly treated, as well as concerns

0:26.8

about human rights. But once the tournament starts, Qatar is hoping putting the country on

0:32.0

the world stage will attract millions more visitors each year. Things will pick up year on year, reaching hopefully 6 to 7 million by the end of the decade.

0:42.3

And neighboring countries are hoping that translates to more tourism revenue for them as well.

0:46.9

When they announced the World Cup, they said that this is the World Cup for all the Arabs, not only for Qatar.

0:52.6

This is the most expensive World Cup ever staged,

0:55.4

with the oil and gas-rich nation having spent billions on infrastructure and stadiums.

1:00.2

Will they recoup the $220 billion investment?

1:02.8

It's extraordinarily unlikely.

1:05.1

And in fact, the investment goes beyond the 220 billion

1:08.1

because you're going to have to maintain the soccer stadiums.

1:11.1

Will it all be worth it? That's today's Business Daily on the BBC World Service with me,

1:16.3

Hannah Buley.

1:25.0

We're travelling back in time just under 100 years to a small country in the Middle East.

1:31.0

You're standing on a white, sandy beach, the turquoise gulf stretching out in front of you.

1:36.6

Dow's, the traditional boats, bob in the water, with pearl divers jumping off the side to find their treasure.

1:42.2

The industry, which created jobs and income for the

1:45.4

majority of the 27,000 strong population, is past its heyday, with a decline in global prices

1:52.1

on the horizon. The state is a British protectorate and is hit by poverty, food shortages and

1:57.7

economic decline during the years of the Great Depression and the Second World War.

...

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