Hey, y'all. You're listening to a Q&A with S&J.

Welcome to the Flip Lifestyle Podcast, where life always comes before work.

We're your host, Shane and Jocelyn Sams.

Join us each week as we teach you how to flip your lifestyle upside down by selling stuff online. Are you ready for something

different? All right. Let's get started. Hey guys, welcome to today's Q&A mini podcast with S&J. We have a

question today from Greg Robinson and it says, I'm in a competitive niche. How can I start

ranking in the Google search results for my target keyword? All right, Greg, I'm going to let

you have it. I'm not a, anyone who listens to this podcast very often knows that I'm not a big

fan of search engine optimization. It's not that I think it's

completely irrelevant, but Google has gotten a lot smarter and actually all of the search engines.

And the most important thing to remember is that you need to write for human beings, not computers

and search engines. So just keep that in mind as you're writing your website content or anything that has to do

with your keywords. Now, Shane knows a lot more about keywords and things like that than I do. So I'm

going to turn this one over to him. Like Jocelyn said, you can't game Google. So no matter how good

you think you can trick the system and write your copy to end up on the front page of

Google. If people click it and come to your website and it's robot speak, then you're probably

not going to keep those people and turn them into customers anyway. So there's really no sense

in getting caught up over, you know, ranking for an exact target keyword. You know, the days of the

exact match domain where there's one keyword

that you're really trying to focus on. And if you could just rank for that one keyword, it's over,

I've got it, I win. That's pretty much gone. That's over with. What you really need to just focus on

is writing a lot of content, writing the best content that you can, and you're going to start

...