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The Game with Alex Hormozi

Q&A. Growth Is Just Constraint Removal | Ep 933

The Game with Alex Hormozi

Alex Hormozi

How To, Entrepreneurship, Business, Education

4.94.8K Ratings

🗓️ 14 January 2026

⏱️ 60 minutes

🧾️ Download transcript

Summary

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast, you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.

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Transcript

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0:00.0

Please help me welcome.

0:04.0

Host of the game, author of the $100 million series,

0:08.4

Guinness World Record Holder, Alex Ramozy.

0:20.7

Okay, fantastic. Talks fast. Ready rock and roll? All right. Yes, sir.

0:27.4

My name is Mike Carlson. I still go high level to online fitness coaches. I would eat $2 million in revenue and we'd love to be at a million a month.

0:35.1

Okay. This is what is stopping me.

0:39.1

So what is stopping you right now? Why can't you do more what you're currently doing yeah we basically developed and

0:43.8

build up the better product because we had terrible retention you had terrible retention

0:47.0

terrible retention and now you have good retention yes so what's true now seven percent monthly

0:51.9

monthly okay have a 9000 LTV okay what's KAC 6 to 5 or 4.6 to 1

1:01.0

okay so it's like 1500 bucks okay yeah cool got it so how do you get customers right now

1:07.0

we have 40% come through strategic partnerships of other mentors, business, sending

1:12.5

their clients to build out the funnels. And then organic, can I would say the last piece is actually

1:16.8

the meta ads or Instagram ads. Are those working and profitable? Yes. Okay. So two of those are

1:25.2

reliable. Word of mouth, we'll just put a pin in for now. So fundamentally,

1:29.2

why can't we either do more meta slash Facebook ads or more strategic partnerships in terms of

1:35.3

the outreach required to get more of those people on board? Yeah, we totally think that meta is where

1:39.9

to go. We used to do it. We turned it off. Cool. Okay. My real question, I think, on that is,

1:44.2

how do I make the serum sexy on the front end to get somebody to actually inquire?

1:50.6

Are the ads working right now? I wouldn't say we're spending enough to say yes. What do you

1:55.3

spend it? Two thousand a month. Oh, okay. So, yeah, that's... We just have them on. Yeah.

2:01.0

Got it. Rule of thumb for everybody, yeah, that's... We just have them on. Yeah. Got it.

...

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