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Just Grow With It with Natalie Barbu

Putting Wellness First and Reimagining a Brand with Stephanie Morimoto

Just Grow With It with Natalie Barbu

Natalie Barbu

Education, Business, Entrepreneurship, How To

4.8982 Ratings

🗓️ 14 March 2022

⏱️ 52 minutes

🧾️ Download transcript

Summary

Episode 152: It’s Women’s History Month and the theme for 2022 is "Women Providing Healing, Promoting Hope." Today’s guest, owner and CEO of Asutra Stephanie Morimoto, embodies and demonstrates this theme by providing good, living wage jobs with career pathways at her women-owned and women-led company. Stephanie brings a fresh take on entrepreneurship to the podcast as she didn’t go the startup route, but rather purchased a company and reimagined an existing brand. Her leadership, vision, and core values caught the attention of none other than Venus Williams, who is now part owner and chief brand officer of Asutra. On today’s episode, Natalie and Stephanie emphasize the importance of self-care, self-needs and setting clear boundaries. They also shine a light on each other's accomplishments demonstrating the power of women lifting each other up. Today’s episode dives into: The process of purchasing a company and reimagining a brand Tips to set up boundaries both at work and at home How to get a product into the hands of major retailers The importance of defining core values when establishing company culture Thank you so much for being a part of our podcast community! Please be sure to rate, follow, review, and of course, post to your highlight reel. Follow your host Natalie on Instagram @nataliebarbu and @therealreelpodcast. Follow Stephanie @stephanie_morimoto and Asutra @asutra.life. Be sure to visit Asutra’s website asutra.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

This podcast is brought to you by Podcast Nation. You've got to care for yourself first and that's not a selfish act if you're going to be your best in this world and that might be caring for other people that might be running your business it might be being an artist or a creator of some kind.

0:26.0

It might just be existing in this world, right?

0:29.0

And obviously there's that thing you can't pour from an empty cup.

0:32.0

We really do agree with that. there's that thing you can't pour from an empty cup.

0:32.5

We really do agree with that.

0:34.9

If you're gonna be your best,

0:36.2

however you define that in this world,

0:38.6

you do have to take care of yourself well.

0:54.0

Welcome to the real. a while. content creators and anyone who inspires me and may inspire you too. I'm your host Natalie Barbu and let's get into it.

1:00.0

Hello everybody, welcome back to the Real Podcast with me Natalie Barboo.

1:05.7

Guys, we're starting off rough because I just recorded this entire intro. It was like 10 minutes and it was good. I was I was storytelling. I was like I was excited to talk to you guys and I realized I wasn't recording and I know it was only 10 minutes, but you know it's like now I have to say everything that I just said again, and it's just not going to be that organic because it's not my first time saying it.

1:28.8

And I hate when I do that. So we're redoing this. I will say I was more excited the first time around because obviously it wasn't my second time doing it, but that's okay.

1:40.0

So we're going to redo this intro and I'm going to fill you in on what I was talking about in the first intro.

1:45.6

So the way I started off this intro was telling you guys about two things that I am really proud of that I did this week.

1:52.0

And I actually did both of them in the exact same day.

1:55.2

So I put myself out there twice this week and it's only Wednesday.

1:59.9

Very happy about that.

2:00.9

I feel like there's more.

2:02.2

This week is going to be a week of

2:03.2

like me putting myself out there because I have some more events going on this

2:05.8

week but anyways on Tuesday I actually did two events one was a brunch with

2:10.8

influencers and it was an influencer event and normally you would think like how is that out of your comfort zone but usually for influencer events you're allowed to bring a plus one but this was like an intimate brunch at a place called Planta here in Miami and so it wasn't something that I could bring people to.

...

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