Joe Wix is on a mission.

I want to make this and sell it.

He's creating a protein bar.

This is ultra-processing.

That could potentially kill you.

I want the maximum amount of each harmful ingredient while staying within the legal limit.

So just how ridiculous the food system really is.

Joe Wix, Licensed to Kill on Channel 4.

Stream now.

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It's the purple pants.

It's a purple pants.

It's a purple pants podcast. You better get your headphones and listen up quick. It's the purple pants podcast. You let listening in public might make your stomach hurt. It's the purple pants podcast. She's trying to unwind. You better get that box wine. It's a purple pants podcast. You're trying to get your snack. You better hurry right back. Go. It's the Purple Pants podcast. You're trying to get your snack.

You better hurry right back.

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