Providing an Exceptional Customer Experience with Joey Coleman

The Speaker Lab Podcast

The Speaker Lab

Authors, Public Speakers, Public Speaking, How To, Marketing, Smallbusiness, Coaching, Education, Entrepreneurship, Speaking, Business, Side Gig

4.8 • 575 Ratings

🗓️ 20 November 2018

⏱️ 45 minutes

🔗️ Recording | iTunes | RSS

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Summary

One of the fundamental keys to succeeding as a speaker is providing an exceptional customer experience for your client. This includes all aspects of your client's event: before, during and even after.

A man who knows this truth like the back of his own hand is Joey Coleman. You may remember Joey from epsiode 197 of the show, and you may remember we finished that show with a tease to bring him back. Well he's back and in full force for part II!

Today Joey walks us through an 8 step process of what to do before, during and after an event to provide an exceptional customer experience. He also explains why this all matters so much and gives us his top pro tip on what to never, ever, ever do! Jump on in and join us for this in-depth look at providing an exceptional customer experience on episode 212 of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:

How can you keynote the same event year after year?
When do clients have buyer's remorse and what can you do about it?
Why you don't have to be an exceptional speaker to be successful.
Why does he send letters of agreement and not contracts?
What are questions he always asks during planning calls?
What is the biggest fear most event planners have?
You have a minimum of three audiences for all of your gigs: what are they?
How to get your client to become your biggest advocate.
And so much more!

EPISODE RESOURCES

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Transcript

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0:00.0	Hey, Fran, Graham Baldwin here.
0:01.4	Hey, what if I told you that there was a single marketing asset that you could use to book tens of thousands of dollars in paid speaking gigs before you even have a website?
0:10.2	Well, that tool exists.
0:11.4	And Dan Irvin, one of the speakers on our team, used it to book over $36,000 in speaking gigs without a fancy website or any social media presence.
0:19.6	Even better, we're going to teach you exactly how
0:22.1	to create that tool for your speaking business in under an hour. For a limited time, we're going to
0:26.9	be offering a free live training on how to build and use this marketing asset to start booking
0:31.9	paid gigs in just a few weeks. If you want to hear more, go to thespeakalab.com slash marketing.
0:38.5	That's what you got to do is go to the speakelab.com slash marketing and we'll see you there.
0:48.1	Hey, what's on my friends? Grand Baldwin here. Welcome back to the speaker lab podcast. We're in
0:51.2	episode 212. And today we are talking with a return guest that we had actually just recently and already already had them back. All right. So before we get to that, though, hey, we have a brand new free Facebook group. If you have not checked it out yet, make sure you stop by the speakerlab group.com. The speakerlab group.com. We'd love to connect with you over there.chick, get to know you, a place to connect with other speakers and get your questions answered,
1:14.2	get feedback, support. There's over 10,000 speakers already in that group. So make sure you swing
1:19.1	by, check it out. Again, you can find that directly over at thespeakerlab group.com,
1:23.7	the speakerlab group.com. So on episode 197, we had a speaker friend Joey Coleman on the show
1:31.5	talking about his business. And we wrapped up the episode teasing. Hey, Joey, you want to come back
1:37.3	for part two on the topic? We didn't even get to. And he's like, dude, I'm totally in.
1:41.4	So today, Joey is back with us already here on episode 212.
1:46.0	And on this episode, we talk about Joey speaks a lot about customer experience.
1:51.2	And he has a new book out called Never Lose a Customer Again,
1:54.1	turning any sale into a lifelong loyalty in 100 days.
1:57.4	And so we talked through an eight-step process of what to do before,
2:00.4	during an afternoon an event,
	...

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