Hello and welcome to Product Recall. This is Forever 35's Deep Dive into iconic beauty products. I'm Kate Spencer. I'm Dory Shefferier. And we're so excited that you are here today.

Beyond excited. Thank you for being here. Thank you for taking this plunge with us onto the Patreon. We know it's a leap of faith. We know that this is big and scary change.

Sort of, I don't know. Change is big and scary sometimes.

Maybe for us the most. I mean, I'm cocooned in the fetal position all the time here. But we are very grateful that you are supporting us. And this is the first official Patreon episode of The Forever 35 Patreon.

I'm so excited. I am honored to be bringing this specific product recall to the Patreon airwaves today.

Oh, well, I don't even know what it is. So I'm excited. No, I don't. How would I know what it is? I deliberately did not look at anything because I like to be surprised.

All right. Well, let's kick off the first Patreon episode of product recall with one of the most iconic fragrances of the last 40 years.

Wow. Okay. Let me start with this in 2021 a Forever 35 podcast listener sent us a text message. And this was all it said. And this is the only text message this listener ever sent us. It's just said tonight. Here we go.

90s sent CK1 and literal cigarette smoke the end.

Wow. Now, Dory, that should give you a big hint as to what we're talking about because we're not talking about cigarette smoke.

Although that is an iconic fragrance of the last 30 years.

Oh, my gosh.

We're talking about the scent CK1 by Calvin Klein.

The reason I chose that text message is because I think it's a good starting point to kind of understanding CK1 because to understand CK1, you have to understand Gen X.

And I think it's important.

I think it's especially important to understand Gen X not in the context of how we know them now in 2023.

But in who they were almost 30 years ago, back when CK1 launched in the fall of 1994.

Take me on this journey, Kate.

Well, I say this because it's easy to kind of poke fun at these different generations and their quirks, especially now, you know, Gen X are mostly in their late 40s, 50s, maybe even 60s.

I'm not sure if it goes up that.

Sure. Sure. Sure. Sure. Sure.

You know, it's easy to kind of like nitpick the characteristics, but I think what was interesting in kind of researching and relearning about CK1 in the early 90s is revisiting what was going on at that time in the United States.

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