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Presenting 'It's Been A Minute': Pop music's 'Latin Explosion' of 1999

NPR Music

NPR

Music

4.33.3K Ratings

🗓️ 18 October 2021

⏱️ 35 minutes

🧾️ Download transcript

Summary

This is the third and final installment in a special series from NPR's 'It's Been A Minute' podcast looking at important moments in the history of pop-music crossover. On this episode, Sam and his guests look at the so-called "Latin Explosion" of the late 1990s and ask who this historic if calculated moment was actually for, and what were the business considerations behind it? And what does "Livin La Vida Loca" have to do with all of it? You'll find all that out and more in this episode.

Transcript

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0:00.0

Hey everyone from InPear Music and All Songs, considered I'm Robin Hilton with another

0:03.6

special episode for you today. For the last few weeks we've brought you stories from a series

0:08.4

about crossover and pop music from our friends over at the NPR podcast. It's been a minute

0:13.1

with Sam Sanders. Today we bring you the final part of that series, a look at the so-called Latin

0:18.3

Explosion of the late 1990s. Sam and his guests ask who was this Latin Explosion actually for?

0:25.9

And what were the business considerations behind it? And what does Liv and Levita Locke have to do

0:30.8

with all of it? You'll find all that out in this episode from it's been a minute. And once again,

0:36.0

here's Sam Sanders. Let's go back to February 24th, 1999. I can recall this night in detail because

0:44.0

that was the night the Grammys were broadcast that year. And in terms of award shows, those 41st

0:50.1

annual Grammy Awards had everything. This was the night Lauren Hill won five Grammys,

0:56.3

including album of the year for the miseducation of Lauren Hill. This is education of Lauren Hill.

1:02.3

An album that truly got me through high school. You know what, this is so amazing. I thank you,

1:08.0

God. This was also the night that Celine Dion won record of the year for my heart will go on.

1:22.9

Cheyenne and Alina's Morissette won multiple awards that night. And Aerosmith, yes Aerosmith,

1:30.4

they performed I don't want to miss a thing from the Armageddon soundtrack. This award show,

1:41.7

it was the perfect time capsule of late 90s pop culture. But also this show offered a bit of

1:48.1

foreshadowing of a new trend that would sweep the nation just months later into the new millennium

1:54.5

with one Ricky Martin at the forefront. That award show in 1999, that was where Ricky really made his

2:04.4

American debut. He formed a song called La Copa de la Vida. He performed the Cup of Lime.

2:15.4

Everybody stood up and everybody was dancing and doing congal lines in the middle of the

2:20.4

ground and like, y'all forget about all those other performers and winners. Ricky stole the show.

2:27.1

He starts this performance with this full band and his hips moving perfectly. And these leather

...

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