And we're back. We'll come back to another practice makes perfect podcast your host here monster D phase when you guys another episode this week this episode 35 of the practice server podcast where we talk about all things esports gaming entertainment news and you know just fun topics and stuff we like to cover with a little business spin on it our insight as industry professionals we have as usual John Rush on the Purdue production today pretty much hitting all the switches and making sure things sound good. What's up, John?

Top everybody we enjoyed having panda with us while you are out traveling. There's no replacement for the man himself. We're missing Conor today because as of this recording it's the debut of the National Football League and he's a he's pretty occupied.

I'm pretty sure his team is losing or something like that or he wasn't happy. I don't know. Last I saw it seems like it's a pretty tough day. Isn't he like a Steelers fan?

We'll start on over. Yeah, they think they got slapped.

Well, there you have it. If you are a Steelers fan, I am sorry for you. We will have a moment of silence for you at the end of the episode. But today we get to jump into things and pretty much get caught up. I want to start this episode off by actually announcing and shouting out and celebrating the fact that practice server has launched our very own league.

That's right. This is the biggest I would say esports tournament endeavor. We have ever attempted to tackle and it's because it's bigger than just a tournament that you show up and play for.

This is a project that we are looking to start to reshape the entire gaming industry and how creators participate and leagues across the entire industry. And I do think it's

somewhat revolutionary. And John, I'll give you a quick time to react just so the viewers can kind of settle in here. But I want to talk a little bit more about what we're doing and what we're cooking up my track.

Yeah, I mean, it's been cool watching watching the different meetings happen. You guys can get some more information online after this. But truly, I think it's just kind of like this is a low. I think a lot of people are saying it in a lot of things related to gaming content.

And I'm excited to hear about how practice is going to try to fill some of that gap and bring some excitement to a space that we all love.

Yeah, and just to kind of hit on those notes, how are we looking to reshape the entire industry? Well, as of right now, the way I see it, right, I have about 10 years in the space experience from professional player up to content creator to professional commentary.

And now, of course, working behind the scenes and building activations. I've year after year continued to try to pick apart the the pieces of this entire industry and apply it to or from the perspective of the creator first because that's where my journey began. So my roots are all really built upon this foundation of how do we make it so that the creators that individuals that help make these

events successful. How do we make it so that they are taking care of and they have a better means to a livelihood being a creator.

So with that in mind, this league that we created is actually building just that we are trying to open up new revenue streams and revenue flows from advertisers that come in.

Because up until now, I mean, tournament operators, run big events, sponsors come in and all the money pretty much gets kept within the the league for the profit of the developers and the publishers or the tournament producers, but never the creators that actually come in.

It's always hey creator here. Here's a million dollar prize pool, but you only guaranteed it if you go all the way up to the top. And it's kind of unfair because the entire

success of the event is built on the skill of those that are participating equally. So, of course, it has to be delivered right from the production side and

everything that goes into weaving in a high quality event. But I think it's a little unfair that the industry expects so much from creators, whether it be titles.

Tweets, X, Y and Z to make this thing successful, but they are never really and truly rewarded.

But that all changes now, at least within a fortnight space for what we're building with the practice server league, the content and chaos league has been officially and formally announced it is live on Twitter.

The you guys can show some love there. I have a bunch of awesome creators that are starting this journey with us. I think for most of them, we shared this information to on the surface. They're just looking at it. A lot of them, of course, hey, it's another tournament, XYZ.

But it's going to be so much more than that. And I hope to be able to really prove that we can do something much cooler when we actually work together.

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