Practical Ideas to Guide Marketers | Marketing For The Now #2
The GaryVee Audio Experience
Gary Vaynerchuk
4.8 • 18.3K Ratings
🗓️ 1 June 2020
⏱️ 95 minutes
🧾️ Download transcript
Summary
Hey guys, Marketing for the Now is a new content series by VaynerX on Zoom offering "of the moment" perspectives and practical ideas to help guide marketers on how to modernize their marketing approach as we define the "new normal." We've got an awesome list of top marketers and platform experts joining our 1:1 conversations with me every week. Our next session will be June 4, make sure to follow @vaynermedia on IG for the sign-up link. And now, here is "Marketing For The Now Episode #2" from last week, enjoy!
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Transcript
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| 0:00.0 | What's good podcast? I hope everybody's doing super well during this time. |
| 0:03.2 | A couple things on my mind first. I just hope you're well. Second, winetext.com. |
| 0:08.6 | W-I-N-E-T-E-X-T. If you haven't signed up, it's a huge mistake. It is exploded. If you're |
| 0:14.0 | following me on social, you know what I'm talking about. Winetext.com. Ridiculously great wines at |
| 0:19.1 | even more ridiculous prices. This is the Gary V. Audio Experience. |
| 0:25.4 | Hi everyone and welcome to the second episode of VaynerX presents Marketing for the Now. |
| 0:31.7 | I'm Andrea Sullivan, the CMO of VaynerX and I'm here with Gary VaynerTuck, the CEO and chairman |
| 0:37.2 | of VaynerX. Hey Gary, how's it going? Tremendous Andrea, how are you? |
| 0:42.4 | I'm good. Before we kick off this episode, I would love to hear a little bit more about what you |
| 0:49.3 | were up to on Tuesday. You had a 12-hour TikTok live stream with the All-In Challenge and you |
| 0:56.4 | raised $2.3 million in donations. What was it like at the end of that day? |
| 1:04.4 | You know, I think as you know last week, first of all, hello everybody who's watching. I know a lot |
| 1:08.0 | of you here last week were off to the races. Get your hashtags ready. By far, the best part |
| 1:13.3 | of last week for me was following along with the quotes of all our incredible guests with the hashtag |
| 1:18.8 | Marketing for the Now. So get it ready. I already see Joe Morris is in there. Good job Joe. |
| 1:25.0 | The best part was knowing that we were doing something really good. And I, you know, the same |
| 1:32.1 | energy I had for two hours straight and marketing for the now. Last week, I secretly know that I |
| 1:37.6 | can do that for 12 hours too. And so I believe that most humans are not up for the challenge of going |
| 1:43.6 | 12 hours straight with no bathroom break, but just being completely robotic and raising dollars. |
| 1:49.7 | And so it was fun to try out a new platform, you know, TikTok's live platform, Instagram others |
| 1:55.9 | kind of chop off after a certain time frame. There's goes continuously. So I was excited for that |
| 2:00.3 | challenge. There was a lot of gamification and dynamics with stickers and donations. But the |
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