Hey there, I'm Leah Smart, host of Inly Arena, where we explore the stories and ideas that

increase clarity in our lives so we can work and live in a better world.

Tune in to my weekly podcast, wherever you like to listen.

LinkedIn presents

the history of the 20th century, you know, if you make a list of the 10 most interesting

important, well, more than that, important people in American, American of the 20th century,

he's one of them.

Absolutely, right?

I mean, he is the paradigmatic business leader of the post-warrior in America.

And my problem is, I just don't like him, I can't stand him.

I'm Rufus Griskem and this is the next big idea.

Today, Jack Welch made GE, the world's most valuable company.

Then what happened?

20 years ago, General Electric, GE, was arguably the most respected company in the world.

That was thanks, in large part, to its pugnacious chief executive, Jack Welch.

Now GE is frankly irrelevant.

How did that happen?

How did the fortunes of one of America's most iconic companies change so quickly?

Today on the show, we're going to find answers and to help return to two writers who have

followed the GE saga closely and written about it brilliantly, Bill Cohen and Malcolm

Gladwell.

But before we get to them, it helps to have a little backstory.

...