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The Bottom Line

Podcasting

The Bottom Line

BBC

Society & Culture, Personal Journals, Business

4.6606 Ratings

🗓️ 9 February 2023

⏱️ 36 minutes

🧾️ Download transcript

Summary

It seems these days everyone is making a podcast, from Michelle Obama and Kate Hudson to Alastair Campbell and Dua Lipa. Covering every subject from health and wellbeing to politics, food and even funerals, the last few years has seen a proliferation of new titles. Although only a third of us are currently listening to podcasts, that number is steadily growing. So who is making money from podcasts, and how? Evan Davis and guests discuss.

PRESENTER: Evan Davis

GUESTS

Jack Davenport, managing director, Goalhanger Podcasts

Sam Shetabi, content director UK, Acast

and

Rebecca McGrath, senior media analyst, Mintel

PODCAST CLIPS

Off Menu with Ed Gamble and James Acaster, featuring Jarvis Cocker, Plosive Productions

The Rest is Politics with Alastair Campbell and Rory Stewart, Goalhanger Podcasts

and

Shagged, Married, Annoyed with Chris and Rosie Ramsay, Avalon Productions

PRODUCTION TEAM

Producer: Julie Ball Editor: China Collins Producton Co-ordinators: Sophie Hill and Siobhan Reed Sound: Neil Churchill and John Scott

Transcript

Click on a timestamp to play from that location

0:00.0

BBC Sounds, Music, Radio, Podcasts.

0:05.3

Hello, welcome to the programme.

0:07.5

I call it a programme, but sometimes we do refer to the bottom line as a podcast, so we can be like the cool kids.

0:14.7

Pop-nobbs or bread!

0:16.0

Pop-and-obs or bread!

0:17.4

Jarvis Cocker, Pop-and-Obs or bread!

0:21.2

Well, I'm trying to be a bit gluten-free nowadays. I mean, bread. Jarvis Cocker, Popadobbs or bread? Um, well,

0:21.7

I'm trying to be a bit gluten-free nowadays.

0:24.8

I mean,

0:25.1

we just watched you eat a pinini.

0:26.5

Yeah.

0:27.7

Just before we started,

0:29.2

I was looking at the latest

0:30.8

Der Spiegel,

0:32.9

and they have a piece

0:34.5

about Mr. Sunak,

0:36.2

and the headline is, is he planning the exit from Brexit?

0:40.6

Oh, is he?

0:42.3

No, he's not.

0:43.1

He's not remotely because, of course, unlike Johnson and Trust, he's a true believer.

0:47.6

It's rapid single now.

0:50.2

What?

...

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