Podcast Expert Hala Taha on How to Grow and Monetize Your Show (Live Q&A)

Earn Your Happy

Lori Harder

Entrepreneurship, Business

4.8 • 2.8K Ratings

🗓️ 28 October 2024

⏱️ 55 minutes

🔗️ Recording | iTunes | RSS

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Summary

Want to monetize your podcast? Or set yourself up for success if you’re thinking about launching your own show? This year I joined the YAP Media network and in this episode, you’re gonna hear genius podcast tips from the Founder, Hala Taha. Hala spoke at my most recent Girlfriends & Business event and the Q&A was so good (literally everyone in the room was taking notes) that I knew I had to share it with you. In this episode, you’ll learn how to leverage LinkedIn, Virtual Assistants, and more to grow your podcast. Plus, what everyone should be doing to elevate their podcast game in 2025 and beyond. Check out our Sponsors: Shopify - Sign up for your $1/month trial period at Shopify.com/happy Quince - Go to Quince.com/earn for free shipping on your order and 365-day returns. BetterHelp - Get 10% off your first month at BetterHelp.com/LORI today. HelloFresh - Get FREE breakfast for life at HelloFresh.com/freeearn. Found - Try Found for free at Found.com/EARN. HIGHLIGHTS 00:00 - Why you should start a podcast. 00:40 - How did YAP Media (Young and Profiting) get started? 02:54 - Why Hala Taha focused on LinkedIn to grow her Podcast. 08:48 - How are audiences consuming podcasts? 10:08 - Strategies to grow your podcast and why you should be on video. 13:23 - How does podcast SEO work? 15:45 - What does it take to get your podcast to rank higher? 18:11 - What are the best ways to monetize your podcast? 22:15 - How to convert for sponsors and make more money. 26:15 - How to be an impactful guest on someone else’s show. 27:15 - How to pitch yourself onto bigger shows. 29:15 - How to read podcast analytics and what’s important. 31:45 - Should you pay for guests to travel to you for podcasts? 33:17 - How to maximize times you’re a guest on podcasts. 34:50 - Why all of your podcasts should be on video. 36:57 - How to use LinkedIn to grow your podcast. 37:43 - Are podcasts too saturated? 39:19 - How many episodes should you post per week? 40:36 - The best way to get sponsors when your podcast is still small. 42:00 - How to use VA’s to boost your podcast. 45:38 - What’s better, solo or guest episodes? RESOURCES Get glōci HERE Use code: HAPPY at checkout for 25% off! Text DAILY to 310-496-8363 for daily manifesting affirmations, journal prompts, and motivation. Sign up for GrowthDay - https://www.growthday.com/lori?via=harder Watch on YouTube - @LoriHarder My book: A Tribe Called Bliss FOLLOW Follow me: @loriharder Follow Earn Your Happy: @earnyourhappy Follow glōci: @getgloci Girlfriends & Business: @girlfriendsandbusiness Hala: @yapwithhala

Transcript

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0:00.0	Shout out to all of our amazing sponsors who make Earn Your Happy possible.
0:06.0	Thank you Shopify. Sign up for your one-dollar month trial period for your online store
0:10.5	at Shopify.com forward slash happy.
0:13.0	Quince get high quality clothing and home
0:15.2	essentials for radically low prices.
0:17.4	Go to Quince.com forward slash earn for free shipping on your order
0:20.8	and 365 day returns. And to better help get 10. on your
0:25.0	order and 365 day returns and to better help get 10% off your first month of online therapy at better
0:28.0	help dot com forward slash lorry today.
0:31.0	We also have hello fresh get free breakfast for life delivered to your door at hello
0:34.8	fresh.com forward slash free earn and found. Try found the new kind of business banking for free at found.com slash earn.
0:45.0	Podcasts hosts are so trusted right I read a stat that people trust
0:49.6	podcast hosts 23 times more than social media influencers. So who you have a podcast or if you are
1:11.0	interested in having a podcast, this is going to be one of the most
1:16.4	important shows that you ever listen to. So I got to have Hala Taha on the show and this is actually from my girlfriends and business event,
1:29.1	which I don't share a lot from the inside of the event. So if you weren't able to make it, we really want you in the room.
1:37.6	But you get a little sneak peek into just how incredible the look behind the curtain and just the real raw
1:46.2	truth of exactly what is going on in business and especially in this podcast
1:50.6	what's going on in podcasting, that it's going to blow your mind.
1:55.7	So if you have a podcast, if you're thinking about a podcast, you're going to want to save this
1:59.6	show.
2:00.6	Go back, take notes, and really it's going to tell you about how you should be positioning
	...

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