4.3 • 3.2K Ratings
🗓️ 13 December 2024
⏱️ 55 minutes
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0:00.0 | With an Intel AI PC, AI assistance helps you save time. |
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0:12.0 | or let AI draft your emails. |
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0:22.3 | Learn more at intel.co.uk slash AIPC. |
0:31.8 | Hello and welcome to Decoder. |
0:33.1 | I'm Nilai Patel, editor-in-chief of The Verge, |
0:34.8 | and Decoder is my show about big ideas and other problems. |
0:38.0 | We've been talking a lot this year about the changing Internet and what it's doing to the media ecosystem, particularly journalism, which has taken a backseat to creator and influencer media across virtually every platform. |
0:49.9 | But the platforms themselves have a lot of influence over what those creators and influencers make. |
0:54.3 | If you're a Decoder listener, you'll recognize this as a theme that we come back to a lot. |
0:58.8 | The idea that the way we distribute media directly influences the media we make. |
1:03.2 | The influential media scholar Marshall McLuhan famously summed this up as the medium is the message. |
1:09.1 | It's a big idea that shapes the entire world around us. |
1:12.9 | Without question, our medium and our messages are now dominated by these big platforms, |
1:17.8 | which distribute the vast majority of information to the public. And over the past decade, |
1:22.6 | publishers of journalism have mostly ceded all of their distribution to Facebook and Google search, and now short-form video platforms like TikTok. |
1:30.3 | That means a lot of our media ecosystem is driven by algorithmic recommendation systems, which tend to favor quantity over quality. |
1:38.3 | And that's created a news ecosystem that allows a lot of influencers and aggregators to take the value created by original |
1:44.8 | journalism and maximize it for an algorithmic audience that doesn't really know where the information |
1:49.6 | first came from and probably doesn't care. Last month in the aftermath of Donald Trump |
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