Personal Space MB - From Fashion Photographer to Furniture Boss

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5 • 145 Ratings

🗓️ 15 July 2020

⏱️ 35 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

For 25 years Laurie Wiluan, founder and CEO of Personal Space MB, traveled throughout Asia working as a fashion photographer. Eventually, the time came to settle down back home in the United States. She figured it was also the perfect time to switch gears professionally. Using her vast network of connections, Laurie became a bridge for the very best designers in Asia to bring their goods to America. Here is her story….

In part one of this Feature Laurie talks about: Her early years working as a fashion photographer in Asia, How she decided to jump into home design upon returning to the United States, How she used her network connections in Asia to create her unique store, The challenges of wearing many different hats starting a new company, What action steps she took to introduce her brand and why she focused on face-to-face personal connections, What she looks for when deciding on designers to feature, How working on photography productions is similar to building a business, How she had the foresight to shift completely digital before the global pandemic- and her savvy decision to avoid doing business with China.

Join us while Ramon Vela interviews Laurie in Part 1 of this episode and listen to them share the inside story of their brand.

For more on Personal Space MB visit: https://personalspacemb.com/

Justuno - justuno.com/ramon
Pattern89 - pattern89.com/pod
Retention Science - RetentionScience.com

Transcript

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0:00.0	Recorded at Retention Science Studios, this is not your average entrepreneur or e-commerce podcast, and he's not your average host.
0:14.4	This is The Story of a Brand with your host, Ramon Vela.
0:21.0	I knew that, you know, if I could get those products in front of people,
0:27.5	that they, the products would speak for themselves.
0:31.0	You know, there's a physical reaction that occurs inside a person
0:36.0	when they see something of beauty.
0:39.7	And that is exactly what I tried to do.
0:42.5	I try to get as many products in front of as many people as I could.
0:47.9	We did that with, you know, web presence.
0:53.0	We also did it in trade shows. And those were our most powerful
0:56.7	because you could, you could touch the product, you could feel it, you could gauge it,
1:03.2	you could look at it from many different angles. And those were our most powerful marketing strategies.
1:13.6	If you're nervous about your online business right now, consider this.
1:17.6	There's no better time to make the most of your website traffic.
1:21.6	Why? Because everyone is home and shopping online.
1:24.6	Just do know is the number one CRO tool to keep your ecommerce site thriving.
1:31.1	From growing your list to collecting numbers for SMS messaging or showing smart product
1:36.0	recommendations, Just Do Know helps convert visits to sales. It's the best time to have an ecommerce
1:42.3	site, so make the most of it with Just Uno.
1:45.2	Visit Justuno.com forward slash Ramon, that's R-A-M-O-N, for a no-credit card, 14-day free trial, and a one-click install on Shopify.
1:55.7	Again, that's Just-Duno.com forward-slash Ramon.
1:59.8	That's J-U-S-T-U-N-O.com forward slash Ramon, R-A-M-O-N.
	...

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