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The Story of a Brand

Pedro & Tailor - Rewriting History through Everyday Luxuries

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5145 Ratings

🗓️ 2 October 2020

⏱️ 30 minutes

🧾️ Download transcript

Summary

In the second part of this Feature, Joshua Perez and Levi Tijerina, Co-Founders at Pedro & Tailor, continue our conversation about their brand Pedro & Tailor. Pedro & Tailor is a luxury brand redefining what it means to be luxurious. Their pieces are high-quality versions inspired by many things including their culture to classic fashion and other things you may already know and love. From coats to home goods, their pieces are designed to unite everyone despite all differences. With what we’ve taken from Josh and Levi, true value comes from family, celebration, and true passion. 
 
In part two, Josh and Levi discuss: Creating the products; Finding the right manufacturer; Breaking traditional business sense; Enjoying the little things; Advice for future entrepreneurs; And so much more. 
 
Join us while Ramon Vela interviews Josh and Levi in Part 2 of this episode and listen to them share the inside story of a brand.

For more on Pedro & Tailor visit: https://pedroandtailor.com/

Visit our sponsors:
Klaviyo -  https://www.klaviyo.com/
Retention Science - RetentionScience.com

Transcript

Click on a timestamp to play from that location

0:00.0

Recorded at Retention Science Studios, this is not your average entrepreneur or e-commerce

0:10.9

podcast, and he's not your average host.

0:14.4

This is The Story of a Brand with your host, Ramon Vela.

0:21.6

And I thought, like, this, yeah, like, this smell of the incense burning, the sight, the aesthetic beauty of it, it's like, it just reminds me that, like, you know, what we have is enough.

0:29.5

Like, the things that we have, the people that we have are enough.

0:32.1

And that there's so much, there's so much joy and beauty in life as it is enough and that like a life of wonder doesn't have to be,

0:40.3

always more can be what currently what you have now and learning how to celebrate that.

0:44.3

And so we don't really want to define what a life and wonder is for everyone else.

0:48.3

We want to create things that help people celebrate where they're currently at now and where they can aspire to be in the future.

0:59.0

What do fast-growing direct to consumer brands like Brook Lennon, Chubbies, and Hint have in common?

1:04.0

They all grow with Clavio.

1:07.0

Clavio is the ultimate marketing platform for e-commerce brands.

1:10.0

It gives you everything you need to send

1:12.4

memorable branded emails, text messages, and more so you can build strong relationships that keep

1:18.0

your customers coming back. And smart targeting is Clavio's superpower. It's built for creating

1:24.0

ultra-specific audience segments using unlimited data from your e-commerce store

1:28.4

and marketing stack. That way, you can make sure that the right message reaches the right

1:33.4

person at the right time. Plus, Clavio gives you all the tools to create your ideal customer

1:39.6

experience with flexible automations, predictive analytics, and more. And that's why it's trusted by more than 40,000 brands like Kampari Beauty, Huckleberry,

1:48.8

and Living Proof.

1:50.0

Curious about how Clavio can help your brand grow, visit Clavio.com to schedule a demo with an expert today.

1:56.6

Again, that's clavio.com, K-L-A-V-I-O.com.

...

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