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The Town with Matthew Belloni

Peacock-Paramount+ Merger Rumors, Questions, and What-Ifs

The Town with Matthew Belloni

The Ringer

Society & Culture

4.31.1K Ratings

🗓️ 20 February 2024

⏱️ 30 minutes

🧾️ Download transcript

Summary

Matt is joined by Bloomberg’s Lucas Shaw to discuss Peacock’s strong start to 2024 and the prospect of a possible joint venture or “commercial partnership” with Paramount+, as reported by The Wall Street Journal late last week. They run through the logistics of a merger, the curious timing of the Journal’s story, the critical role live sports rights play, Warren Buffett's sale of a third of his stake in Paramount Global, and who is most to blame for Paramount's struggles. Matt finishes the show with a prediction about John Oliver’s HBO show, ‘Last Week Tonight.’ For a 20 percent discount on Matt’s Hollywood insider newsletter, ‘What I’m Hearing ...,’ click here. Email us your thoughts! thetown@spotify.com Host: Matt Belloni Guest: Lucas Shaw Producers: Craig Horlbeck and Jessie Lopez Theme Song: Devon Renaldo Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0

There are a lot of quarterbacks in the NFL draft this year.

0:04.0

My name is Ben Solac, and I host the Ringer NFL Draft Show with Danny Kelly, Danny Hypatts, and Craig Horlebeck.

0:08.8

We cover trades, free agency, and the draft, which is, yeah, obviously.

0:12.2

We'll tell you about everything, which includes which quarterbacks are good, which quarterbacks are bad,

0:15.6

and which quarterbacks are just Kirk Cousins.

0:17.2

That is the Ringer NFL draft show. Search the bringer NFL draft show on Spotify.

0:23.0

Being a marketer is no sweat. You just have to manage dozens of channels, launch hundreds of

0:27.4

campaigns, score thousands of leads and, okay, fine, it's a lot of sweat. Unless you have HubSpot's

0:32.4

AI-powered marketing tools to help you do all that and more. Get started at HubSpot.com slash marketers.

0:39.0

It is Tuesday, February 20th. Where were you on Saturday, January 13th, 2024?

0:46.5

A monumental day in Hollywood history we learned from Nielsen today was the most streamed day ever,

0:53.1

with 40.8 billion minutes of content streamed over the

0:56.8

internet in the U.S. That happened to be the day of the first NFL playoff game exclusively

1:02.2

streamed that was on Peacock. And that was not a coincidence, of course. January is usually

1:07.5

the biggest TV viewing month of the year, but the new Nielsen numbers showed that this January generated the highest monthly TV usage in four years, minus those first

1:16.5

couple pandemic months. And sports really drove everything. In addition to the wildcard game,

1:21.6

Peacock had a great month, actually, 1.6% of total viewing. Still small, but bigger than Max,

1:29.0

catching up with Disney Plus,

1:32.7

and with Seth McBarlane's TED show and the Traders' Reality Competition,

1:35.1

both charting on the list of top originals,

1:36.9

it's a pretty good month for Peacock.

1:39.3

That stat is particularly interesting to me because of some news from the Wall Street Journal last week

...

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