4.8 • 1000 Ratings
🗓️ 21 July 2020
⏱️ 17 minutes
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0:00.0 | Sup ya beautiful bastards. Hope you have a fantastic Tuesday. Welcome back to the Philip DeFranco show. |
0:05.2 | Buckle up, hit that like button and let's just jump into it. The first thing we're going to talk about today is actually just a bunch of quickies. |
0:11.0 | In online entertainment slash business news, we are seeing the reign of TikTok reigning more and more supreme. |
0:16.0 | And this, not only because it as a platform continues to grow, but also a lot of their key, incredibly large talent |
0:21.5 | are making massive moves. |
0:22.9 | We saw Morphy, who recently ended their relationship |
0:24.8 | with Jeffrey Starr, teaming up with Charlie and Dixie DeMilleo. |
0:27.7 | This for their Gen Z sub-brand Morphy too. |
0:30.3 | Though I think there's an incredibly easy argument |
0:32.0 | to be made that Dixie and Charlie Demilio |
0:34.0 | are no longer just TikTokers. |
0:35.5 | They now make some of the most highly viewed content |
0:38.2 | on YouTube as well. |
0:39.1 | We also saw the likes of Addison Ray |
0:40.6 | joining the increasing number of celebrities |
0:42.6 | signing Spotify exclusive podcast deals. |
0:44.9 | Also on the note of exclusives, though not TikTok, |
0:47.1 | we saw Twitch signing a seven-figure deal with Logic, |
0:50.2 | which I think is both a big acquisition |
0:51.8 | for Twitch and the further mainstreamification of streaming. |
0:54.8 | Logic, if you don't know, he's a rapper, but more notably, he has also recently announced that with his newest album, he is going to retire. |
1:00.4 | So this is a massive career pivot, though it seems like one he's excited about, might be in part due to the seven-figure deal. |
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