Paul Bourcq Part 2, Drift Media + BRCC journey! Episode #780

Tom Rowland Podcast

Waypoint TV

Sports, Health & Fitness, Wilderness

5 • 899 Ratings

🗓️ 21 June 2023

⏱️ 34 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Part 2 of the Paul Bourcq conversation! We dive more intro Paul's business and how he started a marketing production company. Paul is an avid fly fisherman and wants to pass his love for fishing to his kids. He also represented Team USA on the Fly Fishing team. Listen as we discuss Drift Media and how Paul got started. Now, Paul is the Director of Strategic Partnerships at Black Rifle Coffee Company. This podcast is presented by Black Rifle Coffee. THE BEST DAMN COFFEE YOU'VE EVER HAD, PERIOD. Your favorite **[light roast](https://www.blackriflecoffee.com/collections/light-roast)**, **[medium roast](https://www.blackriflecoffee.com/collections/medium-roast)**, and **[dark roast coffees](https://www.blackriflecoffee.com/collections/dark-roast)** are roasted here in the USA by a veteran-led team of people who are mission-focused to make sure nothing but the best hits your mug. Use this link: http://bit.ly/3zDIRUa and this code BLASTOFF25 for 25% off your first month! If you have questions or suggestions for the show you can text Tom at 1 305-930-7346 or contact Tom through email: [[email protected]](mailto:[email protected]) You can follow Tom Rowland on Instagram @tom_rowland / @tom_rowland_podcast Learn more about Tom’s Television show [http://www.saltwaterexperience.com](http://www.saltwaterexperience.com/)This episode has been brought to you by Waypoint TV. Waypoint is the ultimate outdoor network featuring streaming of full-length fishing and hunting television shows, short films and instructional content, a social media network, Podcast Network. Waypoint is available on Roku, Samsung Smart TV, Amazon Fire TV, Apple TV, Chromecast, Android TV, IoS devices, Android Devices and at [www.waypointtv.com](http://www.waypointtv.com/) all for FREE! Join the Waypoint Army by following them on Instagram at the following accounts @waypointtv @waypointfish @waypointsalt @waypointboating @waypointhunt @waypointoutdoorcollective Find over 150 full episodes of Saltwater Experience on Waypoint Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Whether you're just looking to stay warm during a hunt or need maximum concealment,
0:04.5	the clothing you wear can make or break a hunt.
0:07.2	At midwayUSA.com, we understand hunting clothing has come a long way,
0:11.4	with more meticulously crafted gamo patterns,
0:13.8	advanced sink control technologies, and weatherproof options to withstand the elements.
0:18.3	Thunder have to wait until their favorite season, but shouldn't wait on gear,
0:22.0	which is why Midway USA offers super fast
0:24.8	shipping when you're ready for your next system log on to midway USA.com.
0:29.8	What's going on everybody? It's the Tom Rollin podcast brought to you by Black Rifle Coffee and we are on part two of Paul Bork.
0:38.5	As you remember from last week, if you were here last week, Paul Bork is an angler that was on team USA fly fishing.
0:44.8	He competed internationally. He was also the coach of the youth team.
0:48.8	And he has Drift Media who's done a lot of work for many of the brands that you know you've probably seen his work whether you know you have or not
0:56.5	and stay tuned because Paul does share a lot of cool stories and some really good information. So this is part two with Paul Bork.
1:09.8	I'm Paul Bork and this is the Tom Roland podcast.
1:13.4	Where did you get the expertise on brands?
1:16.4	It sounds crazy but googling it and just paying attention.
1:21.0	Like looking at the brands, the thing about somebody that's successful at something,
1:25.5	especially in the larger brands like Red Bull or under armor or whatever, is they're going to tell you about it. And they write articles, they tell you exactly what they did. They want to.
1:35.0	Whether it be pride or ego, it doesn't matter. The information was out there.
1:39.0	So I started just paying attention and reading and looking at visually what moved me and why did that move me.
1:45.4	Like, and then you start learning basics. You know, Joe Humphrey says the basics practice to perfection make champions. Well, the basics practice to perfection make champions.
1:53.3	Well, the basics of a brand is,
	...

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