This is the Sales Gravy podcast.

I'm Jeb Blunt, best-selling author of fanatical prospecting and sales EQ,

and I'm here to help you open more doors, close bigger deals, and rock your commission check.

This episode of Sales Gravy is sponsored by Salesgravey University.

This incredible learning platform is perfect for salespeople on the go because you can learn anywhere, anytime, and on any device.

For a limited time, you can try Salesgrave University for free. That's free. No catch,

no cost, no kidding. Just go to Goals.Salesgravey.com. That's Goals.com to take my free

comprehensive goal planning course for salespeople. This course includes videos, workbooks, and everything

that you'll need to build an effective goal

plan to help you reach your dreams. You're going to love this episode. It's the first in a series

of conversations that I have with Lee Saul's, who is the author of Sales Differentiation. Lee and I

will be discussing over the next few episodes exactly what you have to do to differentiate yourself and stand out from your competitors in the crowded marketplace.

Because there's so much rich content in our discussion, I've broken it up into easy-to-consume chunks.

So make sure that you stay tuned for each episode.

Now, here's my conversation with Lee Saul's on sales differentiation.

Hi, this is Jeb Blunt. I'm the CEO and founder of Sales Gravy. And welcome to another episode of

Salesmasters. Today I have Lee's Sal's, my good friendly Sal's. We know each other forever. I've

watched Lee's kids grow up and Lee's been writing books as long as I've been writing books.

And recently, Lee published this fantastic book, Sales Differentiation. It's winning all kinds of awards.

It is highly ranked on Amazon, and I happen to write the foreword for the book, which I think

is a fantastic forward.

So I love this book, Lee.

...