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It's Friday, July 13, 2018.

From Slated to the Gist, I'm Mike Peska.

Study came out.

Really not a study more of an algorithm-based data correlation.

And what they did was they looked at consumer purchases and they found that what you bought

could help identify your ideology and even your race.

Here let me read from the Washington Post.

University of Chicago Booth School of Business Economists, Mary Ann Bertrand and Amir

Kemenika taught machines to guess a person's income, political ideology, race education,

and gender based on either their media habits, their consumer behavior, or their social

and political beliefs.

Now first of all, I like this researcher.

Amir Kemenika.

And I like him because his name is an anagram of Mike American and I strongly identify

with him.

But the ideas are interesting too.

So what you do is you have all this household data.

And if they know some of the things that you're buying or not buying, they have taught a computer

to correctly identify what race a person is.

And the notable thing is they've been doing this or they have the data for years and it's

getting easier and easier to correctly guess.

...