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Here We Are

(Pandemic Edition) Scarcity and Marketing

Here We Are

Shane Mauss

Science

4.8 • 1.1K Ratings

🗓️ 28 March 2020

⏱️ 72 minutes

🧾️ Download transcript

Summary

In a time of hoarding, Caroline Roux is one of the precious few experts on scarcity. We talk about why people hoard, and what happens when everyone takes a little more than they need. If you don't leave enough hand sanitizer for your neighbor, you endanger yourself and everyone else. We also get some related marketing tips for your business and more importantly, I find out how I can dupe more people into supporting my podcast. Caroline is Associate Professor of Marketing and Concordia University Research Chair in Psychology of Resource Scarcity. Scarcity-related social media accounts: https://twitter.com/ScarcityInsight https://www.facebook.com/understandingscarcity/   Personal website and social media accounts: https://sites.google.com/site/profcaroroux/ https://twitter.com/RouxCaroline https://www.linkedin.com/in/rouxcaroline/ Read, Learn, and Support The Show: All support on Patreon goes to my team: https://www.patreon.com/shanemauss  I have an overworked editor, assistant, and media person trying to help me crank out lots of extra episodes of infotainment durning this crisis. Hunker down with an audiobook and support your local bookstore with Libro.fm. They're the first audiobook company to make it possible for you to buy audiobooks directly through your local bookstore. Offer code: hereweare for 3 months for the price of one. https://libro.fm/redeem/HEREWEARE And there has never been a better time for lifelong learning with The Great Courses http://www.thegreatcoursesplus.com/hereweare Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0

Hey everybody welcome to the show today we are having an episode about

0:07.1

scarcity I hope you're enjoying these pandemic episodes I'm not making them scarce I'm trying to crank them out as fast as possible to get

0:16.0

you guys all the information that I possibly can to get you thinking to give you a

0:20.4

you know a sense of a semblance of understanding and and control over this

0:26.2

situation and beyond it and I hope you are enjoying these if you are you know I know everyone's hitting you up for Patreon and that sort of thing

0:37.3

it's great if you can do that for the artists that you like but a lot of people are stretched thin out there there's plenty of

0:46.7

free ways that you can support number one tell everyone you can about this podcast that would be terrific that's all

0:56.0

guys I just if you can if you can share with people if you can retweet any of the

1:01.7

times I post or share on Facebook when I post about it or make

1:07.3

your own post anything like that that you can do that would just mean mean the world to me and I hope that you're checking out the new

1:15.4

YouTube channel. I'm brand new to posting these on YouTube so I hope that you get a chance to maybe give it a thumbs up, maybe a positive comment, maybe share that.

1:28.0

That would really, really help me out. It's going to take a little while to get the ball rolling with with the

1:33.9

YouTube stuff I can't think of more important information than having these

1:42.4

types of discussions and I hope that I'm making them fun for you as well

1:47.0

and we're having some laughs along the way.

1:49.9

Thanks for all the wonderful comments and emails and everything else so far.

1:57.0

And you guys are great.

1:59.0

I hope you're safe out there.

2:00.0

I hope you are well in body, mind, spirit, and all of the other things, bank accounts,

2:05.2

all of the things.

2:06.9

I hope all the things are the best they can possibly be in such trying times.

2:12.4

Thank you so much for listening. I am grateful to all of you.

...

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