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Reflector

Paid Protesters

Reflector

Longview

Society & Culture, Documentary

4.6577 Ratings

🗓️ 3 March 2026

⏱️ 41 minutes

🧾️ Download transcript

Summary

From abolitionists to the Tea Party, accusations of “paid protesters” have shadowed American political movements for centuries. But what if the reality is more nuanced (and more interesting) than the talking points suggest? In this episode, Andy Mills sits down with Adam Swart, founder and CEO of Crowds on Demand, a company that quite literally pays people to demonstrate. Swart pulls back the curtain on an industry most people encounter only as a conspiracy theory, explaining how his business actually works. As you’ll hear, Swart makes his provocative case that the “astroturf vs. grassroots” debate is a juvenile distraction. He believes that most major movements, left or right, have big money behind them, and that his company is simply one of the more transparent players in the influence game. We’d love to hear if (and how) this interview shapes your thinking around the debate. Leave us a comment or send us an email: hello@longview.report CREDITS: This episode was produced by Andy Mills, Ethan Mannello and Matthew Boll Music for this episode was composed by ⁠⁠⁠Cobey Bienert⁠⁠⁠⁠⁠ and ⁠⁠Peter Lalish⁠⁠ Reflector artwork by ⁠⁠⁠⁠⁠Jacob Boll⁠⁠⁠⁠⁠ To become a Longview subscriber you can visit us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Thank you to our sponsor Ground News. You can visit them here to learn more: ⁠⁠⁠⁠GROUND.NEWS Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

I'm Andy Mills, and welcome back to Reflector.

0:05.3

As protests across the country continue to intensify,

0:12.8

so too do the debates about paid protesters.

0:20.1

We're following these paid protesters and seeing where they're bringing all these signs to.

0:23.2

You do know they're paid agitators, right? They're paid.

0:26.2

The so-called protesters were actors being paid $75 each.

0:31.8

This is not paid protesting. This is real.

0:35.1

Shame! Shame!

0:35.6

Do you have a job?

0:36.7

I'm getting paid right now. Shame, shame, Shame, shame. Do you have a job? I'm getting paid right now.

0:38.2

Shame, shame, shame.

0:41.8

Now, I think it's important to point out that these accusations and debates about paid protesting are not new.

0:48.6

In fact, they are about as old as the American tradition of protest itself.

0:53.5

Back during the fight to end slavery,

0:55.3

it wasn't uncommon for plantation owners in the South to blame abolitionists in the North

1:00.3

who were using their money and their wealth to publish these pamphlets and stir up rebellions

1:05.5

in the South. During the labor strikes of the 19th century that we talked about in the last

1:09.2

episode, a lot of the industrialists would blame the foreign anarchists and the communists who were supplying money

1:15.2

and propaganda to the organizers. During the civil rights era, this happened again, Southern

1:20.5

segregationists would rail against the practice of northern organizations busing and transporting

1:26.3

all these protesters down to their streets.

1:29.8

And over the past few decades, it has become increasingly common to hear these kinds of

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