This is entrepreneur's the Playbook, where each week I bring you some of the greatest athletes, celebrities, and entrepreneurs to talk about their personal and professional playbook to success.

Welcome, welcome everyone to the next edition

of the Stand Course podcast.

Today I have the most amazing guest, David Melzer.

David Melzer is the co-founder of Sports One Marketing and

formerly served as CEO of the renowned Lee Steinberg Sports and

entertainment company, which was the inspiration of the movie,

Jerry McGuire.

I mean, that is so cool.

And his life's mission is to empower over one billion people to be happy.

This simple yet powerful mission has led him on an incredible journey

to provide one thing and that's value.

All this content and communication is all about that. It's about value.

Welcome David to the Stand Course podcast. I'm so excited to have you here today.

I'm excited to be here and let's mix it up for the better minute of all.

So thank you for providing me an opportunity to share with your community.

Thanks David. Thanks, David.

And today, I think we are going to lean into

something that you speak about often,

and that is the consistent, persistent pursuit of potential.

But before we get started, David, and we lean into this exciting topic,

I ask all of my guests, what is your favorite food?

...