Outfitting the Olympics: Ralph Lauren CEO & Martha Stewart 08/02/24

Squawk Pod

CNBC

Business News, Investing, Business, News

4 • 494 Ratings

🗓️ 2 August 2024

⏱️ 33 minutes

🔗️ Recording | iTunes | RSS

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Summary

Ralph Lauren has outfitted Team USA for nine consecutive Olympics and Paralympics since 2008, designing uniforms for the opening and closing ceremonies. Andrew Ross Sorkin sits down with Ralph Lauren CEO Patrice Louvet to discuss the company’s Olympics 2024 exposure, consumer trends, demand in China, and sports portfolio expansion. Lifestyle and social media maven Martha Stewart what she’s eating (and wearing) at the games, her Paris plans with Snoop Dogg, and the business behind her brand–marijuana and all. Plus, what’s behind this week’s global sell off, including tech Q2 results and the Fed’s latest signal. Patrice Louvet - 04:40 Martha Stewart - 18:53 In this episode: Martha Stewart, @MarthaStewart Becky Quick, @BeckyQuick Joe Kernen, @JoeSquawk Andrew Ross Sorkin, @andrewrsorkin Cameron Costa, @CameronCostaNY

Transcript

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0:00.0	This is Squawk Pod from C and B.C. We're bringing you the best of Squawk in Paris for the
0:09.4	24 Olympic Games. On today's episode, Outfitting the Olympics.
0:15.4	CEO of a longtime designer for Team USA, Ralph Lauren,
0:19.4	it's Patrice Louvay.
0:20.8	When we see Cocoa and LeBron wearing us like this, going down the sand on the boat with the entire team that makes us so proud.
0:27.0	Luve's approach to global consumers and his journey to CEO.
0:32.0	I bought my first polo shirt when the... and his journey to CEO.
0:32.6	I bought my first polo shirt when the store opened 1986 and I've fallen in love with the brand then and here we are.
0:40.0	An extended interview from Paris.
0:42.0	Plus one of the people Ralph Lauren is dressing this year,
0:45.3	Martha Stewart, one of the reasons she goes to the Olympics.
0:49.8	This helps a lot.
0:50.8	Of course, it promotes your name name everywhere but it also makes people
0:54.9	think I'm cool. Her pot business, her plans while she's in Paris and her
0:59.7	friendship with 2024 torchbearer, Snoop Dog.
1:03.4	I had him on my show years ago.
1:05.1	I love rap.
1:06.1	I tried to get Eminem on.
1:08.0	He wouldn't come.
1:09.1	Then I got Snoop on and we have become fast friends.
1:12.0	Plus some hard news to round out the week.
1:14.7	The headwinds for the market.
	...

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