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Marketing School - Digital Marketing and Online Marketing Tips

Our Favorite Tools for Marketers That Want to Level Up Their Ads

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 9 June 2023

⏱️ 6 minutes

🧾️ Download transcript

Summary

In episode #2478, we share some of our favorite tools for marketers who want to level up their ads! If you want to stand out from the rest, the right new tools can help you do this (and probably with very little effort). Tune in to hear us touch on some of the endless possibilities that are currently available. TIME-STAMPED SHOW NOTES: [00:00] Today’s Topic: Our Favorite Tools for Marketers That Want to Level Up Their Ads. [00:07] New AI tools that can help you in your creative processes. [01:16] Writing tools for titles and descriptions that improve ranking. [02:11] Some of Google and Midjourney's latest and most exciting AI features. [04:47] How tech tools can boost the creative talents you already have! [05:59] That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more! Links Mentioned in Today’s Episode: Don’t forget to help us grow by subscribing and liking on YouTube! Midjourney DALL·E 2 Adobe Firefly  Canva Flamingo  Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us:  Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

All right now, so we're going to talk about our favorite tools for marketers that want to level up their ads.

0:06.5

There's a lot of tools out there right now, especially in AI, that can help marketers level up their ads specifically creative

0:14.4

because that is the biggest leverage point like the text and all that kind of stuff

0:18.7

everyone's doing that. The creators is where you stand out And most people know about tools like mid-journey.

0:26.0

We've talked about them quite a bit, or Dolly.

0:28.8

But there's a lot of other ones that Marcus could be leveraging

0:32.0

that are really amazing.

0:33.2

Like Adobe Firefly, that's really cool.

0:35.9

It's also in Photoshop as well.

0:38.0

You can literally do things like highlight an area of a road

0:41.4

or just say, put in yellow lines to separate the road and

0:44.8

make it into two lanes versus one lane or you could say hey take this background

0:49.8

and add the northern lights and even you know tools like Canva you know one really talks about these

0:57.1

days because like a canvas old tool it's been around but they've adapted as well and they have an AI art generator, which is really good too for

1:05.6

marketers, which you can use in your ads to help you a little bit more creative with your

1:10.2

assets and make them stand out.

1:11.6

Yep, let me have my first one actually.

1:14.0

So the first one is Google's Flamingo VLM.

1:17.0

So it basically, I'm going to give some context here.

1:20.0

So Google basically merged Deep Mind and Google Brain into Google deep mind so these are

1:23.5

all Google's kind of AI departments and divisions but this will allow you to

1:27.8

generate descriptions for your YouTube shorts to help you rank better

...

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