Recorded at Retention Science Studios, this is not your average entrepreneur or e-commerce

podcast, and he's not your average host.

This is The Story of a Brand with your host, Ramon Vela.

That is something that we noticed at the beginning.

Not only were inspired kind of by our youth and being from the Northwest,

but we did see a lot of luxury cars and furniture, interiors,

you know, a lot of households incorporate wood as a luxury item.

It's something that defines, you know, a level of whether it be success or

just what their taste is. You know, so we thought if we could provide that into the watch

and in regards to how we're separating ourselves, I think we do tell that unique story for each

watch that's created, you know, no two watches are the same. That being because it's from a natural

material, you know, each piece of, whether it be whiskey barrel, is going to look a little bit

different on each watch. You know, so we're trying to tell that story for every watch that we make

and we're not just pulling wood. You know, we're really out there sourcing wood from Kentucky. I know,

or flying out to New York or Chicago.

And we went to Germany to find these beer barrels.

You know, these are authentic pieces of material that have the unique story connected to them.

So that's kind of how we're definitely separating ourselves from anybody in kind of the woodwatch industry.

No one's really doing that by telling the story.

Hey, you.

Yeah, you.

You work so hard to acquire customers, but what are you doing to keep them happy?

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