Optimizing for TikTok Search: How to Reach a Larger Audience

Social Media Marketing Podcast

Michael Stelzner, Social Media Examiner

Social Media Marketing, Business, Marketing

4.8 • 1.6K Ratings

🗓️ 26 October 2023

⏱️ 47 minutes

🔗️ Recording | iTunes | RSS

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Summary

Want to reach more of your ideal audience on TikTok? Wondering how to create content that shows up in TikTok search results? To explore TikTok search and what it could mean for marketers, I interview Melissa Laurie.

Guest: Melissa Laurie | Show Notes: socialmediaexaminer.com/586

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Transcript

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0:00.0	Are you a social media manager struggling to keep up with the ever-changing social landscape?
0:05.6	Are you looking for the latest social marketing research?
0:08.4	Then you'll want to download the Social Media Trends report from Dash Hudson.
0:12.9	The trusted social media management platform used by leading brands like United Airlines.
0:17.9	This report highlights how to unlock successful brand partnerships with creators, how to build
0:22.8	a stronger community, and much, much more.
0:26.0	Visit dashh Hudson dot com slash podcast to get the report and start a 14-day free trial
0:32.5	of Dash Hudson.
0:34.5	The marketing world has been massively disrupted by artificial intelligence.
0:39.0	AI is either a threat or a game changer depending on what you do with it.
0:44.0	Come to Social Media Marketing World and learn how the leading marketers are embracing
0:48.8	this change.
0:49.8	Visit social media marketing world dot info to learn more.
0:57.0	Welcome to the Social Media Marketing Podcast, helping you navigate the social media jungle.
1:03.0	And now, here is your host, Michael Stelzner.
1:07.0	Hello, hello, hello.
1:09.0	Thank you so much for joining me for this social media marketing podcast brought to you by Social Media Examiner.
1:14.0	I'm your host, Michael Stelzner, and this is the podcast for marketers and business owners who want to know
1:20.0	what works in social media.
1:22.0	Today, I'm going to be joined by Melissa Laurie.
1:25.0	And we're going to explore how to optimize TikTok videos for search so you can reach a larger audience.
1:32.0	By the way, I am at Stelzner on Instagram and at Mike underscore Stelzner on Twitter slash X.
	...

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